CRM Executive

3 days ago

West Midlands Combined Authority, United Kingdom Better Placed Ltd - A Sunday Times Top 10 Employer! Full time

Get AI-powered advice on this job and more exclusive features.We’re really pleased to be supporting this client on their latest hire, CRM Specialist, reporting into their Head of CRM.Initially this role is on a FTC basis, 3-6 months. Ideally looking for an immediate start.This is a fully remote role.This is a really exciting Home Interiors brand – stores and ecommerce. UK Markets.An established brand that has been through significant growth in the past 5 years.Multi-million turnover brand. Private Equity backed which makes this moment for them the best time to join – with so much investment being put into the brand and marketing team.Some impressive hires across the Marketing & Digital team from C Suit/ Head of to Manager. Creating a fantastic working culture, a real collaborative team that has huge success as a remote business. Head office if you prefer to be in the office.In this role, you’ll support the performance of the CRM channels: email, DM, SMS and Push, whilst supporting new automated customer experience and journeys.Supporting in the build (template) and design of the assets, supporting the Head of pushing segmentation and automation strategies. A hands on role.Key responsibilities for this role include:Support the brands overall CRM strategy, tracking it’s performance and keeping CRM as a key channel as part of the overall digital strategy.Ensure the database is segmented effectively for targeted campaigns.Optimise the retention strategy for the brand, building customer loyalty.Support on the creative and content of the email campaigns, and CRM campaigns.Report on CRM campaign success and improvements and strategic aims. Communicating findings to senior stakeholders within the businessWhat I am looking for:Extensive experience within CRM, including eCRM and core acquisition automation programmes.3 years+ within CRM, working on a number of different ESP is ideal.Creative campaign delivery and contentKnowledge of customer segmentation.Experience within with data, data in separate teams to create a single customer view.Seniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeContractJob functionJob functionMarketing and AdvertisingIndustriesRetail, Retail Furniture and Home Furnishings, and Marketing ServicesReferrals increase your chances of interviewing at Better Placed Ltd - A Sunday Times Top 10 Employer by 2xGet notified about new Customer Relationship Management Executive jobs in West Midlands, England, United Kingdom.We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr

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