Paid Social Specialist

"At Klipboardwe've introduced a flexible hybrid work policy, where employees spend three days in the office and two days working from home. This approach promotes a balanced work environment that combines office collaboration with the comfort and convenience of remote work." Klipboard provides specialist software, services and support to deliver fully integrated trading and business management solutions to companies in the distributive trade – wherever they are in the world. With a unique depth of knowledge and experience in ERP / SaaS solutions, Klipboard has a wide range of clients includes wholesalers, distributors, merchants and retailers from small traders to multinational enterprises. Klipboard has offices in the UK, Ireland, The Netherlands, South Africa, Kenya and North America. Our mission is simple : to design and deliver high performance, integrated ERP solutions that enable our distributive trade customers to source effectively, stock efficiently, sell profitably and service competitively We’re looking for a Paid Social Specialist to run high-impact campaigns across LinkedIn and Meta to drive pipeline and brand visibility for Klipboard’s Distribution, Rental, Field Service, Transport Management and Automotive products. You’ll play a key role in executing and optimising paid social strategies, working closely with content, product marketing, and regional leads. This is a high-impact, performance-focused role for someone who loves to build, test, scale, and improve B2B paid social campaigns that move the needle on revenue. Key Responsibilities Build, manage, and optimise LinkedIn and Meta campaigns across multiple sectors and geographies. Own targeting, bidding, ad copy, creative direction, and audience segmentation. Test and optimise ads and landing pages to improve conversion rates and pipeline quality. Partner with the Head of Digital Acquisition to allocate and manage budgets efficiently by region and product line. Collaborate with content and design teams to brief creatives that align with campaign goals. Report on key KPIs : CTR, CPL, lead quality, pipeline contribution, and ROI. Stay ahead of platform changes, algorithm updates, and industry trends to keep campaigns performing. Skills, Knowledge and Experience 3–5 years of experience managing B2B paid social campaigns, ideally in SaaS or tech. Strong hands-on experience with LinkedIn Ads Manager and Meta Business Suite. Knowledge of audience strategy, creative best practices, and campaign measurement. Ability to work with performance data and turn insights into action. Experience working in cross-functional marketing teams and fast-paced environments. Familiarity with HubSpot, GA4, and attribution tools is a plus. Company Info You may also have seen from our recent posts that we are excited to begin sharing our new company name – Klipboard. Kerridge Commercial Systems (KCS) is becoming Klipboard and our new brand is designed to bring together our expertise across distribution, automotive, retail, rental, transport management, manufacturing, and field service management. We have offices based across the world and we are looking for talented individuals to join our growing teams. Due to our growth over the last few years it is an exciting time to join us as we enter our next chapter At Klipboard we've introduced a flexible hybrid work policy, where employees spend three days in the office and two days working from home. This approach promotes a balanced work environment that combines office collaboration with the comfort and convenience of remote work. Equal Opportunities As a global company, we value and respect the diversity of our workforce, aiming to empower everyone to embrace each other's differences. We are committed to creating an inclusive workplace where diversity, equity, and inclusion are integral to our company and culture. We recognize the benefits of a diverse workforce, where creativity and valuing differences enable us all to thrive and sparks innovation. If you require any help, adjustments and / or support during the interview and offer process then please advise our TA or HR team. Research shows that women and other underrepresented groups are less likely to apply for a role unless they meet every listed requirement. However, we recognise that skills and experience come in many forms, and we encourage you to apply even if you don’t meet every criterion. If you are passionate about this role and believe you have the right mindset and transferrable skills, we would love to hear from you To all recruitment agencies : Klipboard does not accept agency speculative resumes. At present we only accept CV’s from Agencies on our PSL who have been assigned specific position / s. Please do not forward resumes to our careers site or direct to Klipboard employee as this does not constitute an introduction and Klipboard retrospectively will not be liable for any candidate ownership or fees related to unsolicited resumes. #LI-Hybrid #J-18808-Ljbffr