Senior Associate, Digital

Senior Associate – Digital At The Weber Shandwick Collective, you are welcomed, valued and empowered to grow and we believe that opportunity grows in a collective. We create cultural value and help brands navigate the ever‑changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity. Our talented team builds brands by finding connection points in the real world. We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world’s leading brands and businesses. We earn affection, attention, affinity and purchase by delivering value to people around the world, with deep specialisms across food & drink, travel & tourism, consumer tech, consumer health, automotive, sports sponsorship, entertainment & lifestyle and energy. We are known for: Develop data driven insights and strategies to drive measurable impact Creating impactful campaigns that tap into culture Creating channel and platform agnostic campaigns that grow organically Delivering integrated campaigns that are earned‑first but deliver for paid and owned What’s happening? Weber Shandwick is looking for a talented Senior Associate to join our Digital team. This is a client facing role where you will be exposed to a varied client portfolio and will play a key part in the delivery of high‑profile communications campaigns across multiple markets. As a leading global PR firm, we can offer you real opportunities for development and somewhere to cultivate your passion. Key Attributes Client and Work Serve as key supporting strategist for digital/integrated clients, assisting in the development and execution of digital and social media programs Liaise with clients and assist in client communications, including developing and coordinating routine account management materials, including timelines, client documentation and project management support Draft and manage cross‑functional team briefs, independently partnering with creative, paid, and media relations team members on digital projects and collaborating on integrated deliverables Oversee digital and social content production from concept to execution, including social editorial calendar creation, creation of social media ad mockups, etc. Manage social content publishing models for clients, including educating (and selling) clients on content creation/syndication, paid promotion and social and digital platforms Understand interactive elements of complex digital/social media engagement campaigns, collaborating with traditional and digital media teams Identify ways in which to measure success against campaign goals and achievable outcomes Self Leadership and Team Effectiveness Contribute to the work plan of junior team members and help guide their work Serve as a role model to team members, producing high quality work and continually updating the manager on activity progress Proactively contribute to an inclusive team culture and consistently display behaviours that support integration Growth and Business Development Leverage understanding of the client’s business to share ideas to help grow the account organically Participate in meetings to support new business development/organic business growth opportunities as directed, including research, updating trackers and timelines Develop new business acumen through supporting the development of pitch materials and shadowing elements of a pitch Business Acumen Grow understanding of financial aspects of accounts by supporting budget tracking and invoicing, maintaining fee and out‑of‑pocket trackers, and submitting purchase orders Support a healthy account and business through accurate time entry Maintain a thorough understanding of clients’ business and industry Familiarity with SOW in order to flag any out‑of‑scope client requests to the manager At least two years’ experience in a similar role, ideally within social or digital Experience interacting with clients on a day‑to‑day basis Ability to manage projects, meet deadlines, and prioritise tasks effectively Strong written and verbal communication skills Ideal Experience Required Ideally you will possess many of the above skills and attributes Previous experience in a similar role at an intermediate level Excellent project management, digital and social skills Good written and verbal communication skills Commercially savvy Should be proficient in managing at least three specialist areas – social listening, paid social, paid search, display advertising, SEO, organic content creation, influencer management and social/digital strategy development Core Benefits Private medical insurance Group life assurance Group income protection Employee Assistance Programme Buy or sell holiday Additional life assurance cover Critical illness insurance Travel insurance Health screening Cycle to work scheme Health cash plan Flexible working with our 3:2 hybrid work model Equivalent of $250 USD for new joiners on 6 month + contract to support home working setup 25 days’ annual leave (in addition to public holidays) plus 2 volunteering days, birthday day off work and discretionary festive closure Flexible public holidays Dedicated Business Resource Groups including Women of Weber, Decoded (Global Majority network), and PRISM (LGBTQIA+) Sweets and snacks in the office Exclusive shopping discounts and perks Season ticket loan Long service bonus Enhanced family leave Inclusive and invisible health policies Note from the Talent Team We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick. We will review all applications within five working days and will be in touch with those who have been shortlisted to the next stage. Unfortunately, due to volume we are not able to get back to everyone individually so if you have not heard back from us unfortunately you have not been successful on this occasion and wish you all the best in your search. At IPG DXTRA we are proud to be a Disability Confident Employer. We are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships. We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered. #LI-LM1 Account Director – Consumer We are looking for a highly‑experienced Account Director to join our Consumer team in London on a 6 month FTC. You’ll be collaborating with a brilliant team to oversee the running client work – both locally and globally – as well as provide counsel and strategic direction, and motivate the team to craft work that truly is their best. What will you be doing? Develop and maintain positive relationships with clients and improve the company’s reputation in terms of delivery and quality Provide strategic counsel to clients where possible, being able to assess problems and define logical and effective solutions for clients Lead the delivery of high quality earned activity, which includes development of media and channel strategies, story development and management of third parties Brief and inform account teams. Communicate expectations/goals to team on an ongoing basis, helping to keep team motivated by communicating clear tasks and actions Successfully manage client expectations, team resources, and deliverables around major campaigns and projects Function across disciplines with a knowledge of social media strategies and tactics Monitor media outlets for coverage of client and competitor news, leveraging digital and social outlets, a diverse set of influencers, etc Understand industry issues that directly and indirectly affect the client Compose media materials (press releases, pitch notes, client briefings, messaging documents, sample Q&A, proposals, bylined articles, supporting social content, etc.) and conduct media outreach Develop and build relationships with media Brainstorm and bring to life compelling ideas for client and media Work successfully with partner agencies as part of a client integrated agency team, both internally at WS and externally Who are you? A brilliant understanding of what makes an earned story – and how to make them travel across multiple channels An excellent communicator, you’ll build connections quickly with the people around you Strategic mindset – you will be able to anticipate potential roadblocks and keep ahead of the curve with emerging trends Proven project management skills, leading multiple teams, as well as interagency, to deliver work that Strong social and digital acumen – highly competent at developing and executing influencer programs, social listening and wider digital and social strategies Core Benefits Private medical insurance Group life assurance Group income protection Employee Assistance Programme Buy or sell holiday Additional life assurance cover Critical illness insurance Travel insurance Health screening Cycle to work scheme Health cash plan Flexible working with our 3:2 hybrid work model Equivalent of $250 USD for new joiners on 6 month + contract to support home working setup 25 days’ annual leave (in addition to public holidays) plus 2 volunteering days, birthday day off work and discretionary festive closure Flexible public holidays Dedicated Business Resource Groups including Women of Weber, Decoded (Global Majority network), and PRISM (LGBTQIA+) Sweets and snacks in the office Exclusive shopping discounts and perks Season ticket loan Long service bonus Enhanced family leave Inclusive and invisible health policies Note from the Talent Team We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick. We will review all applications within five working days and be in touch with those who have been shortlisted to the next stage. Unfortunately, due to volume we are not able to get back to everyone individually so if you have not heard back from us unfortunately you have not been successful on this occasion and wish you all the best in your search. At IPG DXTRA we are proud to be a Disability Confident Employer. We are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships. We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered. #J-18808-Ljbffr