Multichannel Marketing Manager

6 days ago

Erith, United Kingdom Würth Full time

We are seeking a Multichannel Marketing Manager to develop, lead and execute integrated marketing campaigns across multiple sales channels. This role is ideal for a strategic thinker with hands-on experience in driving customer engagement, lead generation, and brand growth through both digital and traditional marketing platforms.
 
As a key member of the marketing team, you will be responsible for leading a team  of multi-channel marketing specialists and developing as well as managing campaigns that ensure consistent brand messaging and maximise ROI across direct sales, digital platforms, stores and telephone sales.
 
Key Responsibilities

Lead a team  of multi-channel marketing specialists and align the campaign operations with the company strategy
Plan, develop and execute the multi-channel marketing strategy to support business objectives
Lead marketing content planning and ensure consistent brand voice across all channels
Partner with Divisional Marketing, Sales, Product, and Customer teams to align campaigns with business goals
Track and analyse campaign performance, providing actionable insights and reporting on KPIs
Manage external agencies, freelancers, and vendors to deliver best-in-class campaigns
Stay up to date on local industry trends, new platforms, and best practices
Communication and exchange with colleagues from international subsidiaries about learning and best practices
Ensure all campaigns reflect the company’s values of passion, family spirit, respect, and accountability
 
Skills & Experience

Proven experience in multichannel or digital marketing management
Experience in leadership and team development
Solid understanding of digital platforms: Google Ads, Meta, LinkedIn, programmatic, SEO/SEM
Solid understanding of multiple sales channels and their characteristics
Excellent project management skills with the ability to manage multiple priorities
Data-driven mindset with strong analytical skills
Strong communication, collaboration, and stakeholder management abilities
Creative thinker with a track record of innovative campaigns
 
What We Offer

A collaborative and supportive work environment
Opportunities for professional growth and development
Competitive salary and benefits package
The chance to make a tangible impact on our brand and business

We are committed to fostering inclusion and diversity for the future success of the Würth Group.

Please note: Interviews may be conducted while the role is advertised. We reserve the right to close this role if we receive sufficient applicants. Apply early to avoid disappointment.
 
REF-(Apply online only)

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