Business Development Lead F&B

Business Development Lead F&BLegends Global (Europe) is redefining excellence in sport, entertainment and live events. We provide end-to-end solutions – from venue development and event programming to revenue strategy and hospitality. Our 360‑degree, data‑driven approach spans Partnerships, Hospitality, Merchandise and Attractions, delivering outstanding experiences worldwide. We are committed to an inclusive and forward‑thinking environment where diversity drives innovation and collaboration.About The RoleThe Business Development Lead, Food & Beverage (UK & Europe) will shape and execute the new business strategy for Legends’ rapidly expanding F&B division across the region. Reporting to the Business Development leadership team, the successful candidate will collaborate closely with all business divisions—including Food & Beverage, Hospitality, and Marketing—to identify, target, and secure new partnership and operating opportunities. This role is instrumental in driving growth by positioning Legends’ white‑label, data‑driven F&B model to clubs, venues, federations, and property owners.Key ResponsibilitiesLead identification, qualification and prioritisation of opportunities, including RFPs, direct approaches and partnership models, to build a balanced pipeline.Develop and execute the new business plan for Food & Beverage across the UK and Europe, aligned with Legends’ strategic objectives.Cultivate relationships with key decision‑makers across clubs, venues, federations and investors to position Legends as the preferred F&B partner.Lead and coordinate the preparation of proposals, presentations and tender submissions, working collaboratively with F&B operations, design, finance and marketing teams.Maintain a detailed understanding of market trends, competitor movements and emerging technologies to inform strategy.Work with the business to ensure consistent brand positioning, case‑study development and communications to support the sales pipeline.Partner with finance and analytics teams to develop commercial models and projections supporting business cases and client proposals.Represent Legends at industry events, conferences and networking forums as a brand ambassador.We Are Looking For Someone WithFormal qualifications in Hospitality, Business and/or Marketing (strongly preferred).Experience in business development, client engagement, hospitality or food & beverage – ideally within sports, entertainment, venue management or event catering.Proven success in developing and winning new business opportunities in complex, competitive environments.Understanding of the operational and commercial dynamics of large‑scale F&B delivery in stadia, arenas or major event environments.Ability to manage early‑stage business development activity from enquiry to structured opportunity analysis.Strong communication, interpersonal and relationship‑building skills, confident in engaging senior stakeholders.Experience working in a fast‑paced, international, client‑facing environment.High proficiency in English; second language a plus.Willingness to travel across the UK and continental Europe.Recruitment Process Outlined1st Stage – Call with the Head of Talent Acquisition2nd Stage – Interview with the SVP of Business DevelopmentInclusive WorkplaceLegends Global is committed to active inclusion, diversity and equal opportunities. We welcome discussions about flexible working arrangements. If you need reasonable adjustments at any stage of the recruitment process, please let us know. When you are ready, submit your application as soon as possible – we will continue to review applications on a rolling basis and may close the advert before the closing date.Seniority levelMid‑Senior levelEmployment typeFull‑timeJob functionBusiness Development and SalesIndustriesEntertainment Providers #J-18808-Ljbffr