PR Executive

We are looking for a proactive PR Executive to help raise awareness of Thwaites and our award-winning collection of spa hotels and inns through supporting our PR activity. An exceptional writer you will help draft engaging content and generate positive headlines in local regional and national media as well as on social media by working closely with both journalists and influencers.Reporting into the PR and Comms Lead you will have a passion for writing strong communication and relationship building skills as well as meticulous organisation skills in order to support the work that is being done to raise the profile of our fantastic properties within target media titles. You will also be instrumental in shaping the influencer marketing strategy across the portfolio.Your day-to-day activities will include :Writing news creation and storytelling - researching writing and issuing press releases editorial content features advertorials and spokesperson quotes in crisis situations as well as pro-actively pitching positive news stories and content to journalists in order to secure coverageMedia support - exploring media opportunities to promote the whole spectrum of Thwaites properties and liaising with journalists and influencers to forge relationships and arrange press tripsAward submissions identifying drafting and entering relevant industry awards to boost the companys profile and prestigeInternal support - managing internal distribution of our press releases and any coverage secured as a result; and supporting any media events when neededThe job may involve occasional weekend and evening work and requires travel to our beautiful properties across the UKWho are we looking for :An experienced and talented writer youll have a knack for drafting a variety of highly engaging media content including press releases features editorial and advertorial plus spokesperson quotes to help manage crisis situationsYou will need excellent communication skills and be able to build strong relationships with internal team members at our properties as well as with external mediaYou will be required to confidently liaise with the media including journalists and influencers in order to pitch stories and secure coverage so strong interpersonal and negotiation skills are essentialYou will already have a strong black book of consumer journalist and influencer contactsYou will be required to assist in securing and organising press visits to our properties so strong organisation skills with exceptional attention to detail is essentialWere looking for someone with great attention to detail who ideally has a minimum of three years experience in a consumer PR role with relevant qualifications in Journalism Studies Public Relations or CommunicationsPrevious experience in hospitality / leisure PR is an advantageYou will have a full clean driving licenceIn return we are offering a rewarding role with scope for career progression along with;A fun environment where you will receive the training and support to develop and progressFlexible working including working from head office from our properties and from homeFree parkingHealth cash plan with access to discounted perks33 days annual leaveEmployee Assistance ProgrammeEnhanced maternity and paternity payApprenticeships availableDiscounted accommodation food and drink in our beautiful properties across the countryPension & Life assurance with access to high street discountsLong service awards including free meals and free stays with your friends or familyEmployment Type : Full-TimeExperience : yearsVacancy : 1 #J-18808-Ljbffr