Social Media and Content Executive

2 weeks ago

London, United Kingdom Office Angels Full time

Job Title:
Social Media & Content Executive

Job Category:
Executive

Department/Group:
Marketing

Travel Required:
Yes

**Location**:
London

Position Type:
Full time Permanent

Reports to:
Head of Marketing & PR

Marketing Manager

**Job Description**:
**Role**

The purpose of this role is to facilitate the smooth running of the Marketing department for the brand in the UK, supporting the squad in the execution of the brand communications strategy across social media, community management and content creation.

**Key Duties**

**Social Media, Community & Content**
- Working with the department head and manager, create and execute an on brand, industry leading, results driven **social media and content strategy**for UK.
- Day to day **management of local social media account**/s (IG) including posting, respond to direct messages, follower updates or engagement with relevant ambassadors, influencers, brand groups, re-posting etc.
- Timely **content planning** following our local & global activation calendar and launch plans, aligning with sales, retail and ecommerce.
- Manage & **coordinate all local asset creation** including photographer briefing, photo shoots, talent sourcing, product, location and logistics. Campaign and asset development for local product launches and delivery of related visual content,working with managers.
- Create, source and **edit visual content** including images, videos, graphics, GIFs, adapt for all channels both local and global. Ensuring usage rights at all times.
- **Develop engaging** and **game changing content with brand partners**, ambassadors and collaborators, including campaign brief, alignment, and internal and external sign off.
- Oversee **content creation at brand events**, launches and activities in the UK.
- With an eye for detail, **ensure consistency** across content and assets - brand look, tone and feel are aligned with our global brand messaging and aesthetic. Develop and communicate brand guidelines to 3rd parties, retailers and boutiquesas required.
- Constantly innovate and **create new ideas and initiatives to engage** and grow our community/s, driving customer acquisition and engagement across key metrics.
- Assist in **identification of new influencer, talents, and profiles** for UGC. Agree & develop brief, asset approval and monitor activity and reporting with PR. Align content and campaign planning.
- Working with **retailers and boutiques to ensure best practice** across social media accounts.
- Maintain **content database** including image bank, contracts, usage rights or credits.
- **Distribute assets** internally to headquarters and with brand partners, retailers and stakeholders.
- **Report on the results** of each content marketing initiative and all local platforms. Review analytics of key including follower growth, engagement, web traffic, footfall, and sales and social listening.
- **Keep abreast of developments** in social media, digital content marketing as well as industry & consumer trends and report findings internally.

**Administration**:

- Assist in the preparation and design of local branded materials including newsletters, menus etc.
- Prepare and distribute supporting materials for management to a very high-level including presentation materials and reports for board level.
- Support with development of on-stage visual presentations and graphics, working with management.
- Carry out research projects and report findings internally.
- Build and improve systems and follow set processes for routine work.
- Monitor & track owned budgets and invoices.
- Maintain contracts and usage rights, ensuring all requirements are always met.
- Ensure department assets are catalogued and organised in an efficient manner.

**Key Internal Relationships**:

- PR / Marketing
- Retail
- Ecommerce
- Sales
- Accounts
- Switzerland Headquarters

**Key External Relationships**:

- Appointed agencies and suppliers
- UK Community
- Brand Sponsors & Partners
- UK Influencers
- Local brand Ambassadors

Office Angels acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. Office Angels UK is an Equal Opportunities Employer.

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