Digital Account Director

3 days ago

York and North Yorkshire England United Kingdom TN United Kingdom Full time

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We're a fast-paced full-service SEO agency that focuses only on SaaS, enterprise-level clients.

Our skills lie in the strategic use of content, technical SEO, large-scale outreach and link building to get our clients organic results that match paid performance channels.

But, we're not just about getting results.

We're about finding the most efficient and effective routes to get there. Forget the old agency adage of 'pulling a late one' - we're all about working smarter, not harder while respecting our colleagues' work life balance.

As a fast-growing business looking to scale up quickly we focus on giving our employees a voice and trusting them to lead. We welcome new ideas and an array of backgrounds that can really help us to develop across all areas of the business. Our aim for this year is to really take things to the next step and be the future of SEO for SaaS.

What we're looking for

We're looking for a commercially driven Account Director who thrives on client success, retention, and revenue growth. This role is perfect for someone who combines strategic account management with strong commercial acumen, ensuring clients receive exceptional service while driving agency revenue targets.

We promote a culture of work life balance where we encourage staff not to work late, take time back in lieu if they need and have the option of participating in a 9-day fortnight work pattern (every other Friday off, paid).

Responsibilities of the role include:

  1. Client Relationship & Retention

    • Act as the primary contact for key accounts, ensuring client satisfaction and business growth.
    • Develop a deep understanding of clients' business objectives, industry trends, and competitive landscape.
    • Identify opportunities for account growth, proactively positioning additional services to increase revenue.
    • Maintain high client retention rates by delivering exceptional results and anticipating client needs.

  2. Revenue Growth & Upselling

    • Own the financial performance of your portfolio, ensuring profitability and revenue targets are met.
    • Identify upsell and cross-sell opportunities, working closely with internal teams to pitch relevant solutions.
    • Drive contract renewals by presenting data-driven performance reports and demonstrating ongoing value.
    • Develop and execute strategic account plans to increase client lifetime value.

  3. Leadership & Team Management

    • Lead the Client Services team which includes a senior Client Manager and 6 Client Executives, ensuring they meet performance targets and deliverables.
    • Foster a high-performance culture that balances commercial success with client satisfaction.
    • Collaborate with SEO Managers and Delivery Teams to ensure seamless execution of client strategies.
    • Provide mentorship, career development support, and performance feedback to your team.

  4. Commercial & Strategic Thinking

    • Forecast revenue growth, track key metrics, and report performance to senior leadership.
    • Ensure projects stay within scope and that resources are allocated based on commercial impact.
    • Collaborate with leadership on agency-wide strategy to enhance service offerings and market positioning.
Requirements
  • Proven track record in client retention and revenue growth within a digital marketing or SEO agency.
  • 5+ years of experience in client services, account management, or sales within a digital marketing environment.
  • Strong commercial mindset, with experience managing budgets, forecasts, and financial targets.
  • Ability to identify and convert upsell opportunities, increasing client lifetime value.
  • Experience leading and mentoring teams to achieve performance goals.
  • Familiarity with SEO and digital marketing strategies, with a strong focus on ROI-driven decision-making.
  • Excellent communication, negotiation, and presentation skills.
Benefits
  • Salary: £45,000 - £55,000 depending on experience.
  • 5% - 20% annual bonus based on revenue.
  • Performance-based bonuses tied to revenue growth and client retention.
  • Holiday: We offer a 9-day fortnight, so you get every other Friday off paid.
  • We have all Bank Holidays off.
  • We shut the agency down for a further three days of paid time off between Xmas and New Year.
  • Enhanced Sick Pay.
  • 24/7 mental health helpline.
  • Free counselling sessions by phone, video call or face-to-face.
  • Range of online wellbeing support advice.
  • Lifestyle Discounts Portal & Cycle to work scheme: Access to hundreds of immediate discounts and savings across high street and household brands.
  • Monthly professional development planning.
  • Enhanced Paternity leave.
  • Enhanced Maternity leave/adoption policy.
  • Flexible Working: Flexitime, work your hours anytime between 7:30am - 8:30pm, work additional hours one day to have an early finish/late start another.
  • Access to the office whenever you need.
  • Work abroad opportunities.

Why Join Us?
This is a high-impact role where you'll directly contribute to the agency's commercial success. If you're a revenue-focused leader who thrives on client growth, strategic thinking, and team leadership, we'd love to hear from you

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