Marketing Events Lead

3 weeks ago

Sunderland, United Kingdom Hays Travel Ltd Full time

An exciting opportunity has arisen for a Marketing Events Lead to join Hays Travel's dynamic and dedicated marketing team, reporting directly to the Marketing Manager.

Our ideal candidate will have a passion for delivering exceptional customer events, strong organisational and commercial skills, and the ability to manage end-to-end event planning. We are looking for someone who thrives in a fast-paced environment, brings fresh ideas to the table, and is passionate about the Hays Travel brand and its customers. A genuine interest in travel and the ability to work collaboratively is key to success in this role.

We are a collaborative and passionate team, making this an excellent opportunity to play a key role in shaping and delivering impactful customer events while having the chance to make a significant impact within the company.

Key Responsibilities

Plans and executes all aspects of customer events from conception to completion, ensuring alignment with business objectives

Works closely with the Hays retail branch network to plan, coordinate, and deliver successful events that resonate with the local audiences

Researches and secures suitable venues, negotiating contracts to achieve cost efficiency

Develops and manages event budgets to ensure delivery within financial parameters while maximising ROI

Creates and oversees email marketing campaigns to promote events, ensuring timely and accurate delivery

Collaborates with specialised marketing functions to develop and implement comprehensive event marketing plans

Collects and analyses post-event feedback to evaluate success and identify areas for improvement

Manages financial processing of invoices and expenses related to events, ensuring accuracy and compliance with company policies

Works closely with internal stakeholders and external suppliers to ensure seamless event execution and communication

Adheres to company policies, procedures, and brand guidelines to uphold Hays Travel's values

Key Competencies

Demonstrates proven experience in coordinating and leading events, with expertise in end-to-end event management

Possesses strong organisational and time management skills with excellent attention to detail and quality

Communicates effectively with excellent written and verbal skills, including creating marketing copy and email communications

Exhibits strong commercial acumen and effectively manages budgets to maximise return on investment

Uses data-driven decision-making to inform marketing and event strategies

Proactively identifies solutions and takes initiative to drive projects forward

Collaborates positively with team members and external stakeholders, embodying Hays Travel's core values

Our values

Our SMILE values are embedded in to our Company and ensures our teams work strongly together. You and all of our colleagues will ensure that the Hays Travel values are demonstrated at all times.

Supportive

Motivational

Innovative

Loyal

Excellent

What it’s like to work for us?

Whichever location or department you work in, our people are always at the heart of everything we do. We offer a range of training programmes to help you progress personally and professionally, as we know the benefits of promoting and rewarding our hardworking colleagues are extremely important.

Of course, it's not all about work, we're very sociable and there are always lots of team nights-out and company parties. Plus, there are opportunities to travel abroad on educational trips, and you can also take advantage of our colleague discount when booking your own holidays.

Hays Travel is committed to safeguarding and promoting the welfare of all colleagues. As an accredited employer provider of apprenticeships, we undertake basic checks through the Disclosure and Barring Service (DBS) to ensure the safety of our apprentices for relevant roles

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