Digital Communications Officer

3 weeks ago

Belfast, United Kingdom Threshold Full time

About Threshold At Threshold we are passionate and champion inclusivity.
As such, we advocate for and empower people to reach their full potential, regardless of their illness or disability.
Thresholds mission is to inspire and enable the people we support to live full and independent lives within their communities.
We are recognised as a leading provider of specialist therapeutic services for adults and older people, with a strongly embedded psychological approach in our mental health services.
We provide care and support for adults through supported living, care and peripatetic support services in peoples homes.
Due to an exciting period of growth, we are recruiting for a number of business critical roles in order to support our leadership and operational teams throughout Northern Ireland.
Our Valuesare central to all of our work and help us to work effectively together.
Empathy: We listen, understand, and support each unique journey with compassion.
Passion: We are passionate about our work.
Innovation: We embrace creativity and changes to improve.
Integrity: We uphold transparency and trust in all we do.
Collaboration: We work together to build inclusive communities.
Location: Belfast (Skainos Centre) -However, there may be some travel required within Northern Irelandtofulfilthe duties associated with the post.Hybrid Options Available Hours of Work:37.5 hours per working week.
Reporting To: Director of Finance Benefits: Pension 4.5% (currently under review).
Westfield Health (Level 2):Private Health Care provided by Threshold which gives permanent and fixed term employees access to 24/7 GP services, medical diagnostics, medical treatment and physiotherapy.
Please note that an employee can add a family member or friend for an additional cost.
Annual Leave Entitlement:You will have 26 days of annual leave per year.
Additionally, you will also have 12 customary holidays, normally bank holidays per calendar year.
Enhanced Occupational Sick Pay:Applicable to eligible staff.
Digital Marketing: To contribute to the communications strategy, as part of the overall strategy and operational plan.
Support development of Thresholds digital media presence by planning campaigns, scheduling content and monitoring social medial presence on an ongoing basis.
Development and implementation of digital marketing campaigns using tools such as Facebook Ads, demonstrating a creative approach to content creation.
Measure performance across all digital marketing activity using a variety of web analytic tools such as Google Analytics and social medial analytics, providing regular reports to the Director of Finance.
External Communications: Develop, manage and optimise Threshold's digital presence and outputs including new website, social media channels and other digital platforms responding to queries as necessary and ensuring information meets users needs, is accurate and up to date.
Create, commission and curate new and engaging content including photos, videos, infographics, social media, blog posts and other web content from a range of contributors including colleagues and stakeholders.
Increase our digital reach including through SEO and using analytics to evaluate, report and improve our digital impact.
Be a champion for digital.
Stay abreast of digital innovations and think about how these might be relevant to Threshold's work.
Internal Communications: Define and agree the information architecture of SharePoint, understanding what colleagues need from SharePoint to inform design process, serving a functional purpose and making it look good and easy to read.
Create and modify lists, document libraries, workflows, web parts, layout, and scripts using SharePoint.
Liaise with external IT support to implement change as required.
Write, edit, and curate content for various channels, including staff newsletter and SharePoint ensuring a cohesive brand voice.
Collaborate with Finance and People colleagues to deliver timely communications on key topics like wellbeing and employee engagement initiatives.
Essential Criteria: GCSE Mathematics and English at Grade A C or equivalent.
2 years experience of using digital communication channels & tools including social media and web techniques and systems to maximise digital engagement.
2 years experience of managing an internal SharePoint intranet.
2 years experience of using digital technologies such as SEO, Google Analytics, social media platforms, CMS, Microsoft 365, Adobe Creative, Google Ads.
Experience in developing and scheduling digital content.
Ability to work on own initiative and to manage a demanding and dynamic workload in a professional manner.
A positive can do attitude and the ability to problem-solve and contribute new ideas.
Excellent organisational, time management and prioritisation skills with an ability to take the initiative.
Ability to network and develop effective relationships with a wide range of stakeholders.
Excellent administrative skills and ability to develop and maintain internal systems to store information compliant with legislation (such as GDPR) and good practice.
Reasonable Adjustments: If you require any assistance and or reasonable adjustments during any stage of the selection process, due to a disability, please contact, Ryan Greer, People & Culture Manager via e-mail at in the first instance.
Please note that you may be asked to provide documentary evidence to support your request for an adjustment during the selection process.
If you wish to receive an application form in an accessible format, please advised us of your requirements as promptly as possible, allowing for the fact that the close date for receipt of applications, remains the same for all applicants.
Equal Opportunities Statement: Threshold is an equal opportunities employer, and we welcome applications from all suitably qualified persons, irrespective of age, gender, race, sexual orientation, disability, marital status, dependents, religion or political opinion.
Closing Date: The closing date for receipt of completed CVs and accompanying personal statement on how you satisfy the essential criteria is to be submitted by 5.00pm on Sunday 05 January 2024.
Please note that CVs and accompanying personal statement will not be accepted after the closing date or time.
It is the responsibility of each individual candidate to ensure that their CV and accompanying personal statement has reached by Threshold by the specified closing date and time.
Interviews: The scheduled interview date for this role is Tuesday 07 January 2024.
Please note that Threshold reserve the right to interview candidates early, dependent upon applicant response and caliber.
We would strongly recommended that you submit your application as soon as possible.

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