Social Media Specialist

2 weeks ago

Southampton, United Kingdom GARMIN (EUROPE) LIMITED Full time
Job Description

Social Media Specialist

Salary £35k per annum plus excellent benefits

Minimum 2 years’ experience in a Social Media content creation role.

Office Based - Southampton (Up to 2 days WFH after probation)

This role is for an ambitious and innovative content creator who is passionate about creating engaging social-first content to make their mark with a leading global brand.

Reporting into the UK Social Media Manager, you’ll plan, create, execute and measure an engaging content calendar for organic social, maximising product launches and bringing our campaigns to life. You’ll also be the point of contact for our external content creators and will lead online community management on our UK social feeds


This role requires a creative individual with flair and a passion for creating social-first content. The perfect candidate will be capable of building effective content plans to engage local audiences, whilst always retaining the global brand identity.

As part of the application process, you will be asked to provide a social media portfolio or examples of content you have created.


Key Duties include;

  • Daily management of Garmin UK social media channels in line with UK and Ireland marketing strategy
  • Create engaging, social-first content for Garmin UK social channels (organic and paid) which promotes key brand-focussed messages in a clear and effective way, retaining the global brand identity at all times
  • Deliver effective and consistent community management by playing an active role on our social feeds
  • Manage the social media calendar to maximise the impact of product launches, events and brand campaigns (both global and local content)
  • Research and monitor the latest social media marketing trends and maintain a level of professional knowledge of social media tactics available to Garmin
  • Manage influencer communications across multiple segments to ensure relationships with our brand advocates remains strong and output is effective
  • Collaborate with Segment Marketing team on brand ambassador plans, ensuring we maximise the opportunity on Garmin and ambassador social channels
  • Work alongside Social Media Manager to track and report on social media activity, converting data into insight in order to achieve maximum ROI.
  • Ensure effective internal communications to ensure all stakeholders are informed of social media activity.


Experience & Education

  • Minimum 2 years’ experience in a similar social media role
  • Experience creating engaging and innovative social-first content for a brand
  • Good level of content editing skills. Experience with Adobe Premiere Pro or Photoshop is a bonus.
  • Experience managing and engaging with online communities for a brand
  • Experience working with influencers and managing relationships
  • Excellent social media copywriting skills
  • Experience measuring the success of social media marketing and community management
  • Excellent organisation, planning, and analytical skills
  • Proficiency using and/or willingness to learn social media management tools such as Sprinklr and Klear.
  • Capable of working autonomously and multitasking in a high-pressure environment
  • Excellent interpersonal and relationship development skills
  • Must have creative flair, passion for fitness and the outdoors.

Here at Garmin, we love what we do - fuelling people's passions by creating superior products for sports, outdoor recreation, marine and automotive that are an essential part of our customers’ lives. Our customers are passionate about our products. And so are we.

When you work at Garmin, adventure doesn't have to wait for the weekend. Here you can put your love for an active lifestyle into action. From test runs to training rides, there are so many ways to use our products and follow your passions every day.


Benefits

  • Private Medical & Dental Insurance
  • Competitive annual leave, including birthday and work anniversary days
  • Annual Wellness Bonus
  • Life insurance, Income Protection and Critical Illness Cover
  • Employee Discount Scheme
  • Employee Share Purchase Programme
  • Pension Scheme
  • Hybrid Working Model (2 days from home per week after probation)
  • Cycle to Work Scheme
  • Social events and a relaxed and friendly culture where you and your career matter

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