CRM Manager
2 weeks ago
CRM Manager - Drive Customer Engagement
Location: Manchester, UK | Department: Marketing
Reporting to: Trading Director
Are you ready to transform customers into loyal brand advocates?
One of our clients is looking for a CRM Manager to lead their customer engagement strategy. If you're passionate about personalising customer journeys, driving brand loyalty, and optimising every touchpoint - this role is for you.
What You'll Do:
Develop and own customer engagement strategies across Email, SMS & Loyalty
Build automated lifecycle programmes to boost customer retention and LTV
Use data-driven segmentation for hyper-personalised communication
Collaborate across teams to align CRM activity with commercial goals
Implement test-and-learn approaches to optimise results
Report on CRM performance and share strategic recommendations
Stay ahead of trends and technology, driving continuous innovation
Ensure compliance with GDPR and UK data regulationsWhat You'll Need:
Proven experience in CRM management (D2C fashion or e-commerce is a plus)
Analytical skills to turn data into actionable insights
Fast-paced mindset and adaptability to evolving marketing needs
Passion for customer engagement, with grit and perseverance
Strong skills in CRM platforms like Klaviyo and marketing automation
Creative problem-solving with a data-first approach
Commercial focus on driving lifetime value and loyaltyBonus Skills:
Experience with SMS marketing campaigns
Background in fashion or e-commerceWhy Join This Brand?
They're all about creating meaningful customer relationships, powered by innovation, collaboration, and creativity. If you want to shape the future of CRM in a forward-thinking team, we'd love to hear from you
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