CRM Manager

2 days ago


Manchester, United Kingdom Zachary Daniels Recruitment Full time

CRM Manager - Drive Customer Engagement Location: Manchester, UK | Department: Marketing Reporting to: Trading DirectorAre you ready to transform customers into loyal brand advocates? One of our clients is looking for a CRM Manager to lead their customer engagement strategy. If you're passionate about personalising customer journeys, driving brand loyalty, and optimising every touchpoint - this role is for you.What You'll Do:Develop and own customer engagement strategies across Email, SMS & LoyaltyBuild automated lifecycle programmes to boost customer retention and LTVUse data-driven segmentation for hyper-personalised communicationCollaborate across teams to align CRM activity with commercial goalsImplement test-and-learn approaches to optimise resultsReport on CRM performance and share strategic recommendationsStay ahead of trends and technology, driving continuous innovationEnsure compliance with GDPR and UK data regulationsWhat You'll Need:Proven experience in CRM management (D2C fashion or e-commerce is a plus)Analytical skills to turn data into actionable insightsFast-paced mindset and adaptability to evolving marketing needsPassion for customer engagement, with grit and perseveranceStrong skills in CRM platforms like Klaviyo and marketing automationCreative problem-solving with a data-first approachCommercial focus on driving lifetime value and loyaltyBonus Skills:Experience with SMS marketing campaignsBackground in fashion or e-commerceWhy Join This Brand? They're all about creating meaningful customer relationships, powered by innovation, collaboration, and creativity. If you want to shape the future of CRM in a forward-thinking team, we'd love to hear from you


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