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Insights Exec

2 months ago

london, United Kingdom PrettyGreen Full time
Job Description

Insights Executive

We are looking for an Insights Executive to join our award winning team.

Someone with previous experience in a similar role within a PR or communications agency is preferred.

Someone who understands our mission to deliver creative communications that positively impact people, planet & performance.

Since Red Bull gave us Wings 16 years ago, we’ve created award-winning, disruptive, disruptive and additive communication campaigns. Campaigns rooted in human truth, that solve real problems, shape popular culture and empower us all to be creatively brave.

We live by 5 values that shape this creative work as well as form the backbone of our company and culture:

  • MORE ROAR, LESS MIAOW
  • WE OWN OUR VALUE
  • TRUSTED TO DELIVER
  • WE ARE ALLIES
  • LIFE IS SHORT

Whether it’s PR, influencer or social content campaigns, or real-world brand experiences and events, we get people sharing and keep them talking.


The Role

The Insights Executive role sits in our central Studio team, made up of Planners and Creatives. The Studio team works on clients across our three divisions and supports the agency’s Growth team on new business and marketing. It’s the role of the Studio to ensure the agency’s work is strategically sound, driven by insights, and creatively pushing boundaries.

As an Insights Executive, you will be supporting on insights research and analysis across categories, brands, audiences and culture, which will be used to inform creative strategy presentations and thought leadership content.

YOUR RESPONSIBILITIES

Insights & research : Conduct insights research (both quant and qual) for current clients and new business pitches, supporting the Insights Planner on writing-up insight observations for presentations.

Agency tools manager: Become proficient in using our agency insight tools for research (training will be provided where needed) e.g. social listening, media monitoring, consumer research platforms. Help to upskill the team on tools, showcase best practice, and review tools as needed.

Campaign measurement: Support teams on insight & data-led measurement and tracking, particularly using agency measurement tools (e.g. influencer/social listening, media monitoring, search tools).

Agency marketing support : Help write insight-led thought leadership articles and/or contribute to research reports for the agency.

WHO YOU ARE, ESSENTIAL SKILLS:

  • Strong research skills and be able to uncover meaningful insights that will inform both new business pitches and current client work.

  • Strong analytical skills and be comfortable using online research platforms to interpret data and draw insights that will help to inform campaign planning.

  • Strong attention to detail to ensure that research is conducted accurately, and insights are derived from reliable data sources.

  • An effective communicator, able to clearly explain insights and research findings to internal and external stakeholders.

  • Happy to collaboratively with internal teams, and external client stakeholders.

  • You must keep up-to-date with industry trends and be able to identify emerging trends that may impact our clients.


PRETTYGREEN BENEFITS

We care about the people who work for us and offer a generous and flexible benefits programme with the aim of making your life at PrettyGreen as enjoyable and rewarding as possible.

Benefit highlights include:

  • Time Out – 33 days holiday per year inc. bank hols
  • Birthday day off
  • 2 pm Friday finish all year
  • ‘You made it’ probation pass bonus
  • £100 contribution towards a life-defining experience per year
  • Monthly Health and Well-being allowance
  • Life, Health insurance and Pension contributions
  • Fantastic maternity and paternity offering
  • Mentoring programme
  • In-house staff rewards schemes
  • Wellness EAP staff support programme
  • PrettyGreen training school
  • Cost of Living one-off payment
  • Well-behaved dog friendly office

DIVERSITY, EQUITY, INCLUSION & BELONGING COMMITMENT:

At PrettyGreen we support, celebrate and thrive because of our differences and are proud to be:

  • A leading DE&I employer as judged by PR Week in the PR Week PayGap Survey
  • Investing 3%+ of our net profit back into industry DE&I initiatives.
  • Sign up to the Halo Code to end school & workplace hair inequality by protecting and celebrating black hairstyles.
  • Founding Partner of the Brixton Finishing School, now in its seventh year.
  • People Like Us active founding supporter & sponsor.
  • Recognised as a top 10 Campaign’s Best Places to Work 2024.
  • In the top 100 of PR Week UK’s Top 150 Consultancies 2024.
  • DE&I PrettyGreen Board to guide and support us in our journey.

Our company value ‘We Are Allies’ benefits our employees, our clients and the work we produce, and we are proud to be an equal opportunities employer. In all our company policies and throughout our recruitment we hope to create a company that creates fairness and celebrates uniqueness. The Company is committed to equal opportunities in its employment practices, including vacancy advertising, recruitment, training and promotion, terms and conditions of employment and reasons for termination.

When hiring we do not discriminate based on race, religion, colour, sex, gender identity, sexual orientation, age, physical or mental disability, nationality or any other characteristic covered by the law. All employment is decided on the basis of qualifications, merit, and business need. The principles of non-discrimination and equality of opportunity also apply to the way in which staff treat visitors, clients, customers, suppliers and former members of the Company.

ESG COMMITMENT

  • PrettyGreen Group is 100% carbon neutral across all central business operations and we measure our carbon footprint. We use the TRACE events platform to track, avoid & offset carbon in all production. We are focused on reducing our footprint, but also offset carbon we can't reduce via SKOOT with a mix of certified trees with Eden Reforestation and verified carbon credits.