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Marketing Campaign Manager

2 months ago

Warrington, Warrington, United Kingdom Bellrock Property and Facilities Management Full time
Marketing Campaign Manager

At Bellrock Property and Facilities Management, we're harnessing technology to deliver exceptional experiences for our customers. As a Marketing Campaign Manager, you'll play a pivotal role in driving sales growth and brand awareness through innovative marketing strategies.

As a key member of our Sales and Marketing Department, you'll work closely with the Sales Team to ensure marketing activity and sales goals are aligned. With a focus on creating engaging content and multichannel marketing campaigns, you'll be responsible for generating qualified leads, nurturing them along the buyer journey, and driving conversions.

Key Responsibilities:

  • Develop and execute Inbound Marketing Strategies to meet marketing targets and achieve sales growth
  • Create and manage a content calendar that attracts a targeted audience, leveraging technology to automate and optimize content distribution
  • Generate leads through calls-to-action, UX strategies, and lead generation content, utilizing data to inform decision-making
  • Manage and optimize HubSpot CRM, Marketing, and Content Module to automate customer journeys and remarket effectively
  • Write and develop engaging content for the content calendar, including blogs, newsletters, case studies, and social media posts
  • Social Media Community Management, including publishing, monitoring, engaging, and community building
  • Collaborate with agencies to create a strong SEO and PPC strategy, driving lead quality and quantity
  • Establish closed-loop analytics with sales to understand the impact of inbound marketing activity on customer acquisition

Requirements:

  • 5+ years' experience in content marketing, SEO, social media, email marketing, Google Analytics, and PPC management
  • Significant experience using HubSpot to manage marketing campaigns and report on success
  • Experience directing website SEO and SEM initiatives
  • High level of creativity, attention to detail, and writing skills
  • Excellent use of technology to work efficiently and effectively
  • Strong project management skills with the ability to manage multiple projects and deadlines
  • Experience defining and executing Inbound Marketing Strategies
  • Social Media Community Management experience for B2B clients
  • Excellent communicator and creative thinker, with the ability to use data to inform decisions

We offer a comprehensive benefits package, including 25 days annual leave, salary exchange pension scheme, life cover, paid sick leave, and more. Join us and be part of a dynamic team that values diversity, inclusivity, and employee well-being.