Digital Marketing Specialist

4 weeks ago


Warrington, Warrington, United Kingdom Michael Page (UK) Full time
About Our Client

Michael Page (UK) is proud to partner with a leading online fashion retailer based in Warrington, known for its commitment to innovation and quality.

Job Description

We are seeking a skilled PPC Analyst to join our fantastic marketing team. As a key member of the team, you will be responsible for developing, managing, and optimising PPC campaigns across various search engines and markets.

  • Conduct thorough keyword research and selection for pay-per-click campaigns to drive maximum ROI.
  • Monitor and analyse campaign performance to identify areas for improvement and recommend data-driven strategies.
  • Collaborate with the marketing team to align PPC strategies with overall company goals and objectives.
  • Stay up-to-date with industry trends and developments in PPC and digital marketing to ensure our campaigns remain competitive.
  • Prepare regular performance reports for management to track campaign success.
Requirements
  • Proven experience in managing PPC campaigns with a strong track record of success.
  • Excellent analytical skills to interpret data and provide actionable insights.
  • Proficiency in Google Ads, Bing Ads, and other PPC platforms.
  • Strong communication and teamwork skills to collaborate with the marketing team.
What's on Offer
  • A competitive salary of up to £40,000 per annum.
  • A dynamic and engaging work environment in the retail industry.
  • This is a fully office-based position with flexibility when needed.


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