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Chief Growth Strategist

4 weeks ago

London, Greater London, United Kingdom Cranberry Panda Full time

Cranberry Panda is a sustainable luxury lifestyle brand seeking a seasoned Chief Growth Strategist to join their London Head Office.

Estimated Salary: £70,000

Job Description

The primary focus of this role is to develop and establish an aggressive customer acquisition and sales growth plan. You will be managing PPC, paid social, and CRM, driving digital acquisition campaigns across multiple channels and delivering cross-channel budget management.

Main Responsibilities:

  • Manage PPC and execute all social media ads
  • Create a robust CRM cycle for new leads and repeat purchasing
  • Develop and establish prospecting, retargeting, and branding strategies
  • Develop customer lifetime value modelling
  • Deliver digital acquisition campaigns across multiple channels
  • Cross channel budget management
  • Analyse channel and campaign performance
  • Trend analysis to determine high return strategies
  • Future modelling with significant investment
Requirements

To succeed in this role, you will require:

  • A degree in marketing, economics, or applied statistics
  • 6+ years of digital performance marketing experience
  • Experience managing multi-million-dollar direct response marketing budgets
  • Experience developing and optimizing large-scale acquisition campaigns
  • Unparalleled analytical skills
  • Previous online fashion, beauty, or home experience
  • Expertise in navigating digital media platforms

Cranberry Panda offers a dynamic work environment and opportunities for career growth.