Marketing Communications Specialist

3 weeks ago

Kingston upon Thames, Greater London, United Kingdom Absolutely Recruitment Full time
{"title": "Marketing & Comms Officer", "description": "Job Summary

We are seeking a talented Marketing and Communications Officer to join our team at Absolutely Recruitment. As a key member of our marketing team, you will be responsible for supporting the development and implementation of our marketing strategy, including a multi-channel communications plan and parent engagement programmes.

Key Responsibilities

  • Support the marketing strategy across the establishment, including a multi-channel communications plan and parent engagement programmes.
  • Engage with the entire community to capture and communicate school life.
  • Support the roll out of a brand identity toolkit across all brand touchpoints, including brand collateral, print media, website and online channels, signage, uniform and livery.
  • Administer the execution of the school's social media activity across the yearly calendar, working in close collaboration with the Director Communications and Marketing.
  • Ensure digital activities are constantly updated, are kept relevant and appropriate, and are used effectively to maintain communication and drive engagement with stakeholders.
  • Provide content, style management, and design for all school marketing materials.
  • Update the school's website content regularly.
  • Manage online presence, ensuring social media content ignites advocacy and positive conversation.
  • Support the Events strategy for the school, maintain and update the calendar of events, work closely with the Marketing, Admissions, and Communications team to plan creative and engaging experiences for prospective families and stakeholders, including open days, scholarship events, taster events, and assessment days.
  • Administer internal communications within the school, including development of an internal communications strategy and management of key internal channels.

Person Specification

  • Excellent organisational and time management skills, with the flexibility to think on your feet.
  • Ability to work accurately with excellent attention to detail to meet deadlines.
  • Strong verbal and written communication skills, with an ability to communicate with a variety of stakeholders.
  • Literacy skills to prepare correspondence to a consistently high standard.
  • Absolute discretion and the ability to maintain confidentiality at all times.
  • Excellent interpersonal and relationship management skills at all levels.
  • The ability to work well in a fast-paced, multi-tasking environment.
  • A proactive approach to work, have integrity, and the drive to do what is best for the students and the school.
  • Bachelor's degree or relevant experience (candidates without a Bachelor's degree but with equivalent professional experience are encouraged to apply).
  • 2-3 years related experience in a marketing role with excellent copy experience.
  • Good IT skills, with knowledge of relevant software applications, including MS Outlook, Excel, PowerPoint, and database skills.
  • A willingness to learn new skills and evidence of taking ownership of continued professional development.

Desirable

  • Knowledge of software packages, such as Illustrator, Photoshop, and WordPress.
  • Experience of using other web editing tools, CRM, and email marketing platforms, and SEO management.
  • Experience of working in an independent educational establishment or school.

What We Offer

We offer a competitive salary and a range of benefits, including a comprehensive training programme and opportunities for professional development. If you are a motivated and experienced Marketing and Communications Officer, we would love to hear from you. Please submit your application, including your CV and a cover letter, to [insert contact information]."}

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