Marketing Director

3 weeks ago

London, Greater London, United Kingdom REFINERY29 Full time

About This Role:

Virtue is seeking a talented Marketing Director - Client Services to join our team and drive client success.

This role is responsible for managing and developing senior-level client relationships, providing strategic input to improve the creative product, and actively leading projects to successful completion.

Key Responsibilities:

  • Owns and develops senior-level day-to-day client relationships (internal/external) and works to contribute strategic value beyond day-to-day operation.
  • Has expert knowledge of client's business so that marketing problems and opportunities can be anticipated and addressed through partnership.
  • A leader in providing strategic input that improves the creative product and can effectively sell Virtue.
  • Has thorough understanding of strategic development, creative development, and production, and actively and creatively leads projects to successful completion.
  • Consults with strategy, creative, media, production, and technology to be certain agency and client strategies and objectives are understood and incorporated into the work.
  • Effective in balancing client and agency demands to deliver high-quality work.
  • Actively pursues new opportunities to grow or build new revenue streams.
  • Displays strong financial management skills driving accounts profitability.
  • Creatures solid revenue forecasts in conjunction with Client Partner Head of Client Services.
  • Actively manages direct reports, providing coaching to figure out root causes for any account-related issues and drive behavioral changes if needed.
  • Coaches team members on best practices around internal and external communication, lead team appraisals, and monitor career growth paths for the team.
  • Leads new business initiatives and driving opportunities forward from briefing through to execution.
  • Self-sufficient in building and creating branded programs that deliver on client brief and KPIs.
  • Engenders trust, inspires action, and delivers results.
  • Ensures account(s) are running smoothly and efficiently both internally with the team and externally with the clients.

Requirements:

  • 7+ years of relevant experience in account management within advertising.
  • Has managed seven-figure accounts and integrated programs for an organization.
  • Expert in shaping strategic and creative proposals that result in impactful, on-target marketing programs, identifying breakthrough ideas while anticipating client perspectives.
  • A mentor and a motivator – you strike the right balance between getting people to think for themselves, but knowing they are supported during the decision-making process.
  • You lead by example with a strong work ethic and big personality that inspires the best approach to internal and external communication, exemplifies accountability, and follow through.
  • Has a teamwork mentality and a strategic focus.
  • A passion for business, marketing, and all things media.
  • Excellent presentation skills and experience with leading client workshops.
  • Applies sound judgment in anticipating and taking action to avoid many workplace and client issues and problems.
  • Operates with a high degree of independence, but knows when to rely on own judgment and when to seek advice from the Account Director and other team members.
  • Strong interpersonal skills and ability to multitask in a fast-paced environment.
  • Enthusiastic, charismatic, energetic, and imaginative.
  • Approachable, outgoing, and empathetic.
  • A communicator, in person and writing - excellent written and verbal communication skills.
  • Calm under pressure but fiery about delivering best-in-class work.
  • Culturally savvy and interested in all aspects of pop culture and passion points.

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