National Marketing and BD Lead

2 months ago

Leeds, Leeds, United Kingdom BDO UK Full time

About BDO UK

BDO UK is a leading accountancy and business advisory firm that provides advice and solutions to entrepreneurial organisations. We work with high-growth businesses that fuel the UK economy, and our marketing team plays a crucial role in driving creativity and growth.

Job Summary

We are seeking a highly experienced Marketing and Business Development Manager to lead our national marketing and BD efforts. As a key member of our marketing team, you will be responsible for shaping, driving, and implementing marketing and business development activity across the UK.

Key Responsibilities

  • Develop and deliver go-to-market strategies to support growth plans with a focus on ROI
  • Work with clients and markets to develop and deliver marketing campaigns
  • Ensure national issues-based and solutions-led campaigns are followed up with local stream-focused partners and directors
  • Be a champion and advocate for the deployment of digital marketing channels and its seamless integration into the management of campaigns
  • Maintain a high-quality set of deal and sector credentials, bid and marketing materials
  • Support the firm's client and audited entity feedback programme, report on progress, and make recommendations to improve client service
  • Lead key campaigns, including events, by leveraging the wider MSC resources, obtaining specialist support and advice where necessary
  • Drive thought leadership content, production, and launch of key reports, web-based insight articles, and integrated marketing activity in support of all content

Requirements

  • High-performing marketing experience approaching manager level in your career
  • Proven experience in a similar role ideally in professional services
  • A professional marketing qualification or demonstrable commitment to ongoing learning

About You

We're looking for someone who is a strategic thinker, a creative problem-solver, and a collaborative team player. You'll be someone who is comfortable working proactively and managing your own tasks, as well as confident collaborating with others and communicating regularly with senior managers, directors, and BDO's partners.

What We Offer

We offer a dynamic and supportive work environment, where you'll have the opportunity to build your career, be yourself, and make a real impact. You'll be rewarded with a great work-life balance and a career with real purpose.

Join Our Team

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