Senior Marketing Communications Manager

14 hours ago


London, Greater London, United Kingdom Weber-Stephen Products EMEA Full time
About Weber-Stephen Products EMEA

We are a leading manufacturer of premium grilling products, driven by our relentless innovative spirit. We empower grillers around the world with high-quality products that deliver exceptional performance and experiences.

We're seeking an experienced Senior Marketing Communications Manager to lead our media strategy and campaign success across the EMEA region.

This role requires a strong understanding of the EMEA media landscape, media performance data analysis, and project management. You will work closely with the EMEA Marketing Leadership team to ensure media investments align with regional and local marketing objectives.

**Key Responsibilities:

  • Develop and implement media strategies, balancing brand building and sales activation.
  • Collaborate with Country Marketing and Brand Communications teams to ensure media relevance, resonance, and alignment with EMEA-wide goals.
  • Oversee multi-channel media campaigns, including digital, print, TV, and radio, supporting annual plans and enhancing reach with tailored assets.
  • Enhance campaign performance with pre-testing, in-market optimization, and post-campaign analysis, providing actionable insights to drive future improvements.
  • Lead the coordination of marketing dashboards and brand tracking studies to measure and optimize effectiveness, delivering comprehensive reports to senior management.
  • Own the EMEA media budgets, aligning with country marketing plans for optimal resource allocation.
  • Manage agency relationships, ensuring delivery excellence and contract value.
  • Lead, mentor, and develop the Media Manager to foster a high-performing and collaborative team.

**Estimated Salary:** £70,000 - £90,000 per annum (based on location and industry standards)



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