Digital Marketing Lead

1 day ago


Kingston upon Thames, Greater London, United Kingdom Tbwa ChiatDay Inc Full time
Job Overview:

Tbwa Chiat/Day Inc is seeking an experienced Social Media and Content Director to lead a team of UK and European based Social Media Managers and Content Creators. This role requires a strong understanding of social media strategies and best practices, as well as excellent leadership and communication skills.


Key Responsibilities:
  • Develop and implement social media strategies across a range of brands, ensuring alignment with client objectives.
  • Lead and support a team of UK and European based Social Media Managers and Content Creators, providing guidance and direction on social media initiatives.
  • Collaborate with the data delivery team to inform SMM objectives and measurements, ensuring accurate reporting and benchmarking.
  • Work closely with the Digital Marketing, Media and Commerce team to ensure fully connected consumer journeys land for the brands, on time in full.
  • Provide expert advice to clients on social media best practices, ensuring effective execution of social strategies.

Requirements:
  • 6+ years of experience working on social in agencies or brands, Europe-based.
  • Experience working with an enterprise social media management tool.
  • Proven work experience as a social media manager.
  • Social metrics aware & social content savvy.
  • On the pulse of platform innovations and their applications to brands.

Estimated Salary: £95,000 - £115,000 per annum

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