Social Media and Content Manager
5 days ago
About Us
AlcoDigital Limited is a forward-thinking company that is making waves in our industry. We are dedicated to innovation and excellence, and we are seeking a talented individual to join our team.
About the Role
This exciting opportunity involves developing and implementing a comprehensive social media strategy that aligns with our brand's goals and values. You will be responsible for overseeing all our social media channels, ensuring engaging content is created and published to enhance audience engagement and brand awareness.
The ideal candidate will possess a strong understanding of key social media platforms and trends, bringing expertise in content creation, analytics, and audience growth as well as having a solid understanding of the full range of Google PPC and Merchant Centre platforms.
Main Responsibilities
- Develop and implement a comprehensive social media strategy to increase brand awareness and engagement.
- Create, curate, and manage engaging content across various social media platforms including text, images, and video.
- Monitor, analyze, and report on the performance of social media campaigns using analytics tools.
- Engage with audiences by responding to comments and messages promptly to enhance customer relations.
- Collaborate with the marketing team to integrate social media campaigns with overall marketing initiatives.
- Stay up-to-date with the latest trends and best practices in social media marketing and SEO.
- Manage PPC advertising and digital media budgets to maximize return on investment.
Requirements and Qualifications
- Substantive experience managing Google's platform including multiple Merchant Centre and AdWords Campaigns.
- Proven work experience as a Social Media Manager or similar role with a strong portfolio.
- In-depth knowledge of various social media platforms such as Facebook, Twitter, Instagram, LinkedIn, and TikTok.
- Excellent written and verbal communication skills with a passion for storytelling.
- Creative mindset with an ability to generate engaging content that resonates with target audiences.
- Strong organizational skills and ability to manage multiple projects simultaneously.
Benefits
- Competitive salary with potential for career growth.
- Opportunities for professional development and training.
- Generous paid holiday and fully paid sick leave.
Estimated Salary: £40,000 - £55,000 per annum, depending on experience.
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