Digital Marketing Strategist

1 day ago

Pulborough, West Sussex, United Kingdom AlcoDigital Limited Full time

Job Title: Social Media and Digital Marketing Manager

Overview:

We are seeking an experienced and innovative marketing professional to spearhead our online presence and drive business growth through effective social media strategies.

Key Responsibilities:
  • Develop and execute comprehensive social media campaigns to increase brand awareness, engagement, and return on investment (ROI).
  • Create, curate, and manage engaging content across various social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and TikTok.
  • Analyze and report on the performance of social media campaigns using analytics tools, identifying areas for improvement and optimization.
  • Collaborate with the marketing team to integrate social media campaigns with overall marketing initiatives, ensuring a cohesive brand message.
  • Stay up-to-date with the latest trends and best practices in social media marketing, SEO, and digital advertising.
  • Manage Google Ads and Merchant Centre platforms, creating and optimizing campaigns to maximize ROI.
Requirements:
  • Substantial experience managing Google Ads, including multiple AdWords campaigns and Merchant Centre accounts.
  • Proven work experience as a Social Media Manager or similar role, with a strong portfolio showcasing successful marketing campaigns.
  • In-depth knowledge of various social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and TikTok.
  • Excellent written and verbal communication skills, with the ability to craft compelling content that resonates with target audiences.
  • Creative mindset with an ability to generate engaging content, such as blog posts, videos, and infographics.
  • Strong organizational skills and ability to manage multiple projects simultaneously, prioritizing tasks and meeting deadlines.
Benefits:
  • Competitive salary of £60,000 - £80,000 per annum, dependent on experience.
  • Ongoing professional development and training opportunities to enhance your skills and knowledge.
  • A generous package of paid holiday and fully paid sick leave, allowing you to maintain a healthy work-life balance.

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