Content Marketing Strategist
16 hours ago
The Belfry Hotel & Resort is a premier hospitality destination, renowned for its luxurious accommodations, world-class golf courses, and exceptional dining experiences. Our resort offers a unique blend of relaxation and excitement, making it the perfect place for guests to unwind and create lasting memories.
Role OverviewWe are seeking a highly skilled Content Marketing Strategist to join our marketing team. As a key member of our team, you will be responsible for developing and implementing engaging content strategies that drive brand awareness, audience engagement, and sales.
Responsibilities- Develop social media strategies to increase brand awareness, engagement, and sales
- Manage and schedule content across all social media channels, including Instagram, Facebook, TikTok, X, and LinkedIn
- Create and manage the content calendar to ensure a consistent presence across all channels
- Oversee the photography and videography requirements to maintain the visual identity of the brand
- Liaise with other departments to create an engaging social media calendar that aligns with the resort's goals
- Collaborate with the design team to create attractive and engaging campaigns
- Work with the PR team to create news stories and blog content
- Monitor, track, and report on all relevant channels
- Stay up-to-date with trends and technologies
- Identify relevant influencers on social media and collaborate with the PR team to manage partnerships
- Monitor and respond to guest feedback, comments, and social media posts
- 2-3 years' experience in planning and creating digital content for diverse audiences
- Previous experience in a similar role is essential, with a preference for hotel, resort, or hospitality industry experience
- Experience and understanding of social media marketing
- Demonstrable experience in creating and editing video and photography content
- Able to interpret brand visual tone and style
- Excellent project management, organisational, and interpersonal skills
- Ability to manage multiple priorities and meet deadlines while producing high-quality work
- Capacity for innovative and creative thinking
- Experience with Adobe Creative Suite, specifically InDesign
- Team player with the ability to work independently
- Highly motivated, proactive, and results-driven
- Excellent attention to detail
- Able to remain calm under pressure
We offer a range of benefits to support your professional growth and wellbeing, including:
- Access to our online learning platform, The Belfry Campus
- Ongoing coaching and mentoring
- Discounted gym memberships and wellness programs
- Mental health support through The Burnt Chef Project
- Healthcare schemes, including life assurance and 24-hour GP services
- Menopause Support program
- Wagestream access for financial wellness
- Cycle2Work scheme for sustainable travel
- Annual Belfry Awards and long service recognition
- Extra holidays for loyalty and team events
- Perkbox discounts and vouchers
The estimated annual salary for this role is £33,144.00, comprising a base salary of £32,000.00 and gratuities of £1144 per annum.
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