Senior Digital Marketing Specialist

4 weeks ago


London, Greater London, United Kingdom AWD online Full time
Job Description

AWD online is seeking a highly skilled Senior Digital Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for elevating our brand's online presence through the execution of innovative digital marketing strategies.

About the Role

We are looking for a creative and driven individual who can develop and implement engaging content across all digital platforms, ensuring consistency with our brand voice. This includes managing social media accounts, designing email marketing campaigns, and coordinating online events and webinars.

Key Responsibilities
  • Develop and execute digital marketing strategies to increase engagement and followers across social media platforms.
  • Design and send regular email newsletters to our subscribers, promoting our brand and services.
  • Coordinate and promote online events and webinars, working closely with our team and consultants to achieve business objectives.
  • Analyse content performance across platforms, leveraging insights to optimise future content and strategies.
  • Manage and track all marketing channels, working closely with the team and consultants to achieve business objectives.
Requirements

To be successful in this role, you will need:

  • A strong background in content creation, with a portfolio showcasing your ability to generate compelling content for social media, blogs, and email newsletters.
  • Proficient in email marketing, from conceptualising and writing content for newsletters to managing distribution lists and analysing engagement metrics.
  • Skilled in organising and promoting online events and webinars, ensuring high engagement and attendance.
  • Familiarity with social media campaign management and analytics tools to track performance and inform strategies.
  • Understanding of SEO and PPC and experience working with consultants in this domain.
  • Ability to plan and track effective marketing campaigns aligned with company priorities.
Salary and Benefits

The salary for this position is £40,000 per annum, depending on experience. We offer a range of benefits, including remote work options, flexible hours, and opportunities for professional development.



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