Digital Account Director

3 days ago

London, Greater London, United Kingdom Mindshare Spain SA Full time
Account Director, Digital Channels Strategy

**Job Title:** Account Director, Digital Channels Strategy

**Group:** Mindshare Worldwide

**Reports to:** Channels Strategy, Business Director

Mindshare is a media services company that accelerates Good Growth for its clients. Our company values of energy, empathy, and impact bind together our diverse global family of 10,000 people from every culture and with every specialist skill you can imagine. People at Mindshare create ideas and solutions that help not only our clients, but also the industry and the world.

**What We Can Offer You**

At Mindshare Worldwide, we offer a competitive salary package, with 25 days holiday increasing with service to a maximum of 30 days, with the option to buy an extra 5 days per year. We also have an enhanced pension scheme, Bupa healthcare, a monthly wellbeing fund, and early finishes on a Friday during summer.

**The Role**

The Channels Strategy Director will hold a key role in the development and ongoing management of the channel strategy function within Channel & Solutions. They will play an integral role in evangelising and developing our integrated business growth driving digital product. You will have responsibility for the integration of multiple elements of digital to create and own holistic strategies and frameworks that are deep-rooted in driving business performance. As a Channel Strategist, you will be expected to identify and lead our approach to resolving client challenges via the use of digital media and services.

**Role Responsibilities**

  • Be responsible for integrated strategy across all digital channels, paid and organic, and the integration of offline synergy planning with digital.
  • Supporting performance and client growth from the Mindshare framework of thinking.
  • Implement ways of working that enhance our digital practice, including forecasting and integrating audience strategy into digital.
  • Developing global digital strategies for big global clients, including a portfolio of brands.
  • Writing communications strategies tailored to digital media.

**The Ideal Candidate**

As a director, you will have a proven track record in leading and inspiring future-thinking digital strategy and plans for various brands within a global/multi-market environment. You will be expected to demonstrate digital expertise that covers Search, Social, and Programmatic practice while also engaging further to incorporate organic, content, and creative impact.

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