Digital Analytics Specialist

1 month ago


Bletchley, Milton Keynes, United Kingdom In Technology Group Full time

About the Role

We are seeking a skilled Digital Analytics Specialist to join our team at In Technology Group Ltd. As a Digital Analytics Specialist, you will play a critical role in providing technical expertise on web analytics implementations, tracking, and reporting.

Key Responsibilities

  • Plan and implement events on careers websites using Google Tag Manager, GA4, and other analytics providers.
  • Merge data from multiple sources into one dashboard using tools such as BigQuery and Looker Studio.
  • Investigate and solve problems with data collection, e.g. incorrect cookie policies, large spikes in unexpected traffic, or misfiring conversion pixels.

Requirements

  • Experience in the digital marketing landscape and the collection and processing of web analytics data.
  • Comfortable working with Google Tag Manager, Google Analytics 4, Microsoft Excel, Power BI, Tableau, or Looker.
  • Familiarity with Google BigQuery, Google Data Studio / Looker Studio, HTML & CSS, and JavaScript.

What We Offer

Our offices are in the centre of Woking, with easy access to public transport. You would be expected to work in the office one day per week to collaborate with the team on your tasks and projects.



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