Data Strategy Lead
1 week ago
Job Overview
">DataTech Analytics is seeking an experienced Customer Data Lead to play a pivotal role in the implementation of our customer data platform and global data strategy.
">About the Role
">We are looking for a seasoned professional with a strong understanding of marketing analytics, data management, and customer data platforms. The ideal candidate will have experience with CDPs, data lakes, marketing automation tools, and analytics software such as SQL, Python, and Dataiku.
">Key Responsibilities
">- ">
- Oversee the design, implementation, and optimization of data solutions to meet the needs of our global customer data team.">
- Collaborate with cross-functional teams to define KPIs, ensure data quality, and drive best practice adoption across markets.">
- Ensure the successful migration and launch of our new customer data platform.">
- Partner with regional CIX teams to drive consistent ways of working with the CDP/CRM platform.">
- Work with IT and CDP provider to define data maps and schemas to support business use cases.">
- Define business match rules and consent management processing in the CDP.">
- Ensure quality assurance for new data sets or use cases for marketing campaigns.">
- Create and communicate platform implementation documentation and customer data best practice guides.">
- Serve as the first point of contact for platform-related questions and support resolution of data issues.">
Requirements
">- ">
- Proven experience in marketing analytics, data management, or related field.">
- Strong understanding of marketing principles and practices.">
- Experience with CDPs, data lakes, marketing automation tools, and analytics software.">
- Excellent communication and interpersonal skills.">
- 'Can do' attitude, organized, and collaborative.">
- Knowledge of data governance principles and practices.">
- Ability to cultivate a continuous learning environment within the team and analytics community.">
About Us
">DataTech Analytics is a global leader in the design, marketing, and distribution of premium lifestyle products. We are committed to driving innovation and excellence in our industry.
">Salary Range
">The estimated salary for this position is £80,000 - £110,000 per annum, depending on experience.
">Contact Information
">Please submit your application through our website.
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