Content Strategist
5 days ago
About the Role:
Vitality is seeking a highly skilled Content Manager to join our team on a home-based basis. As a key member of our content team, you will be responsible for developing and executing a comprehensive content strategy that drives business growth and customer engagement.
Key Responsibilities:
- Develop and implement a content roadmap that aligns with business objectives and customer needs
- Collaborate with cross-functional teams to design and deliver high-quality content that resonates with our audience
- Lead the content design team in creating engaging and accessible content for digital channels
- Monitor and analyze content performance using digital analytics and conversion rate optimization techniques
- Stay up-to-date with industry trends and best practices in content design and strategy
Requirements:
- Proven experience in content design and strategy with a commercial focus
- Strong understanding of digital analytics and conversion rate optimization processes
- Experience working with content management systems and digital channels
- Excellent communication and project management skills
- Ability to work autonomously and lead a team of content designers
What We Offer:
- A competitive salary and bonus scheme
- A pension scheme with employer matching
- Life assurance and health insurance
- Opportunities for career growth and professional development
About Vitality:
Vitality is a multi-award-winning UK insurance brand that is committed to making the world a healthier and happier place. We have a strong focus on diversity and inclusion and offer a range of benefits and perks to support our employees' well-being and career growth.
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