UK Marketing Executive
4 weeks ago
About Harri:
Harri is a leading workforce management platform that empowers businesses to optimize their operations and drive growth. Our innovative technology is designed to meet the unique needs of the services vertical, and we're passionate about building a team of talented individuals who share our vision.
As a UK Marketing Executive, you'll play a critical role in driving our marketing efforts and maximizing the impact of our campaigns. You'll work closely with our cross-functional teams to develop and execute demand generation strategies, create engaging content, and plan and execute events that drive awareness and demand.
Key Responsibilities:
- Develop and execute demand generation strategies to drive awareness, demand, pipeline, and bookings.
- Collaborate with Brand Marketing, Corporate Communications, and Field Marketing to ensure seamless execution of marketing efforts across the buyer's journey.
- Work closely with Field Marketing, Sales Development, and Sales to create an influenced revenue strategy that eliminates competition and drives revenue growth.
- Manage event planning and execution, including strategy, objectives, materials creation, event messaging/marketing, signage, giveaways, contract negotiation, vendor relations, site selection, registration, agenda scheduling, staffing, on-site production, and logistics.
- Conduct post-event/campaign evaluations and ROI analysis, reporting and sharing results with sales and marketing teams.
Requirements:
- Proven experience in content and demand generation strategies within a fast-paced and dynamic environment.
- Analytical mindset with a creative approach to marketing and a willingness to take calculated risks on emerging channels.
- Excellent collaboration and communication skills to work effectively with cross-functional teams.
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