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Customer Experience Manager

2 months ago

London Area, United Kingdom Conduco Resourcing Full time
About the Role

We are seeking a highly motivated and experienced Customer Experience Manager to join our team at Conduco Resourcing. As a key member of our marketing team, you will be responsible for shaping and executing captivating customer journeys, ensuring a seamless and engaging experience.

Key Responsibilities
  • Develop and Execute Marketing Campaigns: Build and execute exciting marketing campaigns based on specific customer segmentation, or behavioural change objectives.
  • Drive Customer Awareness: Drive customer awareness of services and products via education and promotional activity, customer engagement.
  • Deliver Campaign Fulfillment: Carrying out the fulfilment of promotional campaigns such as crediting Free Bets and Free Spins.
  • Optimize Campaign Performance: Analysing A/B tests and suggesting changes to improve overall campaign performance.
  • Collaborate with BI Team: Work closely with the BI team to constantly improve targeting and campaign performance.
  • Work with Creative Team: Work closely with the creative/studio team to deliver exciting on brand content.
  • Report on Campaign Performance: Reporting on campaign performance and providing insightful feedback to the marketing team and management.
  • Support Marketing Team: Support the Marketing team in the planning and performance of all customer communications.
  • Ensure Campaign Execution: Facilitating flawless execution of campaign plans ensuring milestones are met and work is accurate and on time.
  • Deliver Weekly and Monthly Reporting: Deliver weekly and monthly reporting which deliver on all Customer Marketing KPIs and with a clear focus on retention, activation, and reactivation.
  • Contribute to Continuous Improvement: Contribute to culture of continuous improvement by assisting with pilot projects to test new technology to optimize campaigns.
Requirements
  • iGaming Experience: Previous experience in iGaming (Casino/sports betting)
  • CRM Knowledge: Knowledge of CRM systems (Optimove would be highly desirable)
  • Data Literacy: Data literate and comfortable in using data to make better decisions.
  • Analytical Skills: Ability to work with raw data to analyze campaigns and draw useful conclusions.
What We Offer
  • Pension Scheme
  • Health Insurance
  • Perk Box
  • Employee Wellbeing
  • Learning and Development
  • Staff Social Engagement Activities
  • Hybrid Working: 2 days at office.
  • Remote Working: Working from abroad – up to 4 weeks in a year