Customer Marketing Manager
3 weeks ago
As a seasoned Customer Marketing Manager, you will be responsible for developing and implementing customer marketing plans across all customers in line with the overall marketing plan of Fluid Fusion. This role requires a strong understanding of the UK premium drinks sector and the ability to work closely with the sales team to optimise promotional plans.
Key Responsibilities:
- Develop and implement customer marketing plans across all customers.
- Lead the management of promotional strategy within customer accounts.
- Provide the sales team with a toolkit of sales support items to sell products successfully.
- Responsible for the management of trade shows.
- Develop a comprehensive understanding of our key competitors and collect and share ongoing reports on competitor activity.
Requirements:
- Demonstrable experience of customer marketing in the On & Off Trade channels.
- Good understanding of the UK premium drinks sector.
- Experience in Market, competitor & consumer insight, pricing & promotions, commercial reporting, Nielsen data analysis and analytical skills.
- Educated to degree level.
- Numerical and financial skills for budget analysis.
- Outstanding written and verbal communication skills and presentation skills.
This is a hybrid role, and candidates must be based and eligible to work in the UK.
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