Marketing Communications Specialist
4 weeks ago
Job Title: Marketing Communications Specialist
Job Summary: We are seeking a skilled Marketing Communications Specialist to join our team at Optima Recruitment. As a Marketing Communications Specialist, you will be responsible for managing and updating content on our company websites, ensuring they are up-to-date, accurate, and optimized for SEO.
Key Responsibilities:
- Manage and update content on the company websites.
- Ensure websites are up-to-date, accurate, and optimized for SEO.
- Create and execute web content plans, including videos, landing pages, and articles.
- Assist the Marketing Manager in campaign development and execution.
- Help produce marketing materials (leaflets, banners, videos, etc).
- Ensure all assets follow brand guidelines and manage image archives.
- Maintain consistency in content with brand guidelines.
- Regularly update product copy to ensure accuracy and legal compliance.
- Research new ideas and competitor activities to improve marketing efforts.
Requirements:
- 12+ months of marketing experience, ideally B2B.
- Skilled in content creation and video editing.
- Strong organisational skills and attention to detail.
- Clear, professional communication.
- Solid understanding of marketing processes and data.
- Proactive, adaptable, and creative.
- Passionate about marketing, eager to learn.
- Knowledge of campaign KPIs and customer metrics.
- CRM experience is a plus.
What We Offer:
- Employee Assistant Programme
- Company events (Christmas, bi-annual company meetings, teambuilding, sports fixtures)
- On-site parking
- Company pension
- Gym membership
- Health & wellbeing programme
Refer a Friend: If you have a friend who is also searching for a new opportunity in the local area, recommend Optima and if we place them (providing they complete their 3-month probation period), you will receive a £100 retail voucher of your choice.
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