Marketing and Email Specialist
3 weeks ago
About the Role:
We are seeking a skilled Marketing and Email Specialist to join our team at Hollywood Bowl Group. As a key member of our marketing team, you will be responsible for creating and executing email campaigns that drive engagement and conversion.
Key Responsibilities:
- Develop and implement email marketing strategies that align with our business objectives
- Design and send regular email campaigns to our customers, using Bloomreach CDP to manage and track performance
- Work closely with our brand and campaigns team to create fresh and engaging email creative
- Coordinate support for local email campaigns, making recommendations to optimize performance and manage expectations
- Deliver weekly and monthly reporting, including recommendations to improve email performance
- Support the data-driven strategies for acquisition and retention
- Collaborate with the CRM team to deliver the email marketing test and learn programme
Requirements:
- Excellent communication and analytical skills
- Ability to work to deadline in a fast-paced environment
- Working knowledge of marketing and email marketing terminology and practice
- Strong copywriting skills and creative flair
- Comfortable working with customer data and databases
About Us:
Hollywood Bowl Group is a leading experiential family entertainment business, operating 74 centres across the UK and 13 centres in Canada. We value diversity and inclusion, and are committed to creating a working environment that promotes equal opportunities.
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