Marketing Director

3 weeks ago


Edinburgh, Edinburgh, United Kingdom Denholm Associates Full time

Digital Marketing Director (Edinburgh) at Denholm Associates: A Role that Drives Business Growth

This position plays a crucial role in shaping the company's digital marketing strategy, driving business growth, and expanding its global presence. The ideal candidate will have extensive experience in demand generation and digital marketing, with proficiency in using marketing automation tools, preferably HubSpot.

The successful candidate will develop and execute a comprehensive marketing plan to boost brand visibility, drive quality leads, and enhance customer engagement. Key responsibilities include:

  • Conducting market research and competitor analysis to refine personas and messaging
  • Developing and managing a content calendar to ensure consistency across all communications
  • Coordinating content creation across channels to drive brand awareness and conversion rates
  • Leading the development and execution of email marketing campaigns to engage and convert prospects
  • Collaborating on SEO and SEM initiatives with external providers

A competitive salary based on experience (£65,000 - £85,000), a company pension scheme, 32 days of total leave, and a hybrid work arrangement in Edinburgh are offered.


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