Nurture Campaign Manager

2 weeks ago


London, Greater London, United Kingdom Havas Group Full time
Job Overview

Ledger Bennett, a Havas company, offers a unique opportunity for an experienced professional to take on a Lead Nurture Specialist Platformer role. This position requires a strong understanding of digital marketing and a keen eye for detail.

Responsibilities

The successful candidate will be responsible for designing and executing lead nurturing campaigns, analyzing campaign performance, setting up and managing email marketing campaigns, and providing regular reports and insights.

Requirements
  • Basic Content Understanding: Enthusiasm for learning how to align content with audience needs.
  • Organizational Skills: Ability to manage tasks, keep track of deadlines, and assist with project coordination.
  • Curiosity About Data and Metrics: A keen interest in analyzing campaign performance and interpreting basic data like email open and click-through rates.
  • Adaptable and Flexible: Open to shifting priorities and learning from unexpected challenges.
  • Digital Tech and Tools: Familiarity with marketing platforms like HubSpot, Marketo, or Pardot, and beginner-level data platforms (Google Analytics, etc.).


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