Email Campaign Manager UK

2 weeks ago


London, Greater London, United Kingdom Trinity Resource Solutions Full time
About the Job

This position involves developing and implementing strategies to improve customer engagement through various communication channels, such as emails and SMS messages, ensuring brand consistency and delivering business results.

Main Responsibilities:
  • Strategically plan and execute campaigns, working closely with internal teams to identify and capitalize on opportunities.
  • Work collaboratively with CRM and customer-facing teams to create targeted campaigns that drive maximum impact.
  • Analyze campaign performance, providing actionable insights to inform future improvements.
  • Create detailed campaign plans and collaborate with content creators to develop necessary digital assets.
  • Nurture partnerships with external suppliers and teams to ensure seamless campaign execution and maintain brand coherence.
  • Enhance and refine automation processes, including the use of the Emarsys platform for omnichannel campaigns.
Requirements:
  • A Bachelor's degree in Marketing or a related field.
  • More than five years of experience in retail marketing, encompassing email, SMS, CRM, and digital communication disciplines.
  • A deep comprehension of GDPR, PECR, and DPA rules, as well as IP reputation management best practices.
  • Proficiency in using Adobe Creative Cloud tools or comparable software for producing digital assets.
  • Exceptional organizational and time-management skills, allowing for efficient handling of multiple projects and deadlines.
  • Sophisticated analytical abilities for extracting valuable insights from data and optimizing digital communication strategies.
  • A team-oriented approach, facilitating collaboration among different departments.
  • Proven leadership skills, including talent development and performance management.
Remuneration:

The salary for this role is estimated at £65,000 annually, taking into account qualifications and experience.



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