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Sunderland, Sunderland, United Kingdom Hays Travel Full timeAbout the RoleWe are seeking a highly skilled Digital Marketing Executive to join our team at Hays Travel. As a key member of our marketing team, you will be responsible for creating and executing email marketing campaigns that drive engagement and conversion.Key ResponsibilitiesDevelop and implement email marketing strategies that align with our business...
Digital Marketing Manager
2 months ago
We are seeking a highly skilled CRO Manager to join our team at Harnham. As a key member of our digital marketing team, you will be responsible for driving business growth through data-driven decision making and conversion rate optimization.
Key Responsibilities- Develop and implement a comprehensive conversion rate optimization strategy to improve online sales and revenue
- Conduct thorough analysis of website data to identify areas for improvement and opportunities for growth
- Design and execute A/B and multivariate tests to measure the impact of changes on conversion rates
- Collaborate with cross-functional teams to ensure seamless execution of testing and optimization initiatives
- Provide regular reporting and insights to stakeholders on test results and optimization progress
- Proven experience in conversion rate optimization and web analytics
- Strong understanding of A/B and multivariate testing principles and methodologies
- Excellent analytical and problem-solving skills
- Ability to communicate complex data insights to non-technical stakeholders
- Experience with Adobe Analytics or Google Analytics
We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and results-driven individual with a passion for digital marketing, we encourage you to apply for this exciting opportunity.