Digital Marketing Manager

3 weeks ago


Sunderland, Sunderland, United Kingdom Hays Travel Full time
Job Description

Performance Marketing Manager

Hays Travel is seeking a highly skilled Performance Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for driving customer acquisition, increasing conversion rates, and maximizing marketing efficiency.

Key Responsibilities

  • Develop and execute multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media, and other digital channels.
  • Monitor and analyze campaign performance, identifying areas for improvement and implementing data-driven decisions.
  • Collaborate with cross-functional teams to ensure alignment and effective communication.
  • Stay up-to-date with the latest industry trends and technologies, applying this knowledge to drive innovation and improvement.
  • Manage and optimize marketing budgets, ensuring strong return on investment.

Requirements

  • Proven experience in a similar role, with a strong understanding of digital marketing channels and analytics.
  • Excellent analytical and problem-solving skills, with the ability to interpret complex data and drive actionable insights.
  • Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams.
  • Ability to stay up-to-date with the latest industry trends and technologies.

Our Values

  • Supportive
  • Motivational
  • Innovative
  • Loyal
  • Excellence


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