Digital Marketing Insights Analyst

1 day ago


London, Greater London, United Kingdom Betting Jobs Careers Full time

BettingJobs Careers is seeking a Digital Marketing Insights Analyst to join their team in London, Cyprus, or Latin America.

As a well-established and highly successful B2C iGaming brand, our client operates in 12+ online regulated jurisdictions with approximately 50 staff in their London office.

The estimated salary for this role is £60,000 - £80,000 per annum, depending on experience.

About the Role:

  • Develop and maintain marketing dashboards (SQL, Tableau, Power BI, Google Data Studio) to visualize key performance indicators (KPIs).
  • Present insights and campaign recommendations to diverse stakeholders, simplifying complex data into actionable formats.
  • Model and measure marketing return on investment (ROI) for above-the-line (ATL) and digital channels.
  • Analyze aggregated data from sources (pay-per-click, social media, TV, customer relationship management) to identify optimization opportunities.


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