Brand Ambassador Manager
12 hours ago
VIP & Influencer Manager – Full Time
Location – Edinburgh/London
About StrathberryWe are Scotland's only luxury leather goods brand with a keen international outlook. Our instantly recognisable bar closure and minimalist design aesthetic have led to a global following.
We are stocked in over 33 retailers worldwide, with flagship stores in London and Edinburgh. With new investment in place to accelerate our next phase of expansion, there has never been a better time to join us.
The RoleThis role will oversee strategic gifting, influencer campaigns, VIP carries and content distribution while ensuring alignment with our marketing objectives and brand purpose and pillars.
A key focus will be leveraging partnerships to amplify brand awareness through press coverage, event attendance, stakeholder communication and broader engagement initiatives such as social media, email, affiliates, with a key focus on the US market.
Key Responsibilities:- Celebrity Relations:
- Nurture relationships with global celebrities, stylists, and agents to secure Strathberry placements.
- Maintain strong relationships with existing VIPs and partners.
- Collaborate with global agencies to ensure alignment with overarching strategies.
- Coordinate the communication of VIP placements with the retail and wholesale teams.
- Manage product placed with celebrities to maximise the chance of a carry and support business priorities.
- Influencer Campaign Planning & Execution:
- Own influencer marketing and seeding campaigns, identifying fresh and loyal creators across diverse audiences and markets.
- Plan and execute influencer marketing campaigns, serving as a liaison between influencers, agents, and internal teams.
- Manage gifting processes, including ideating seasonal gifting packages and coordinating product orders.
- Track and measure influencer engagement, content impact, and campaign success to refine strategies.
- Develop Strathberry's influencer marketing strategy through data-driven insights and influencer performance.
Salary: £60,000 - £80,000 per annum
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