Marketing Communications Intern

3 weeks ago


Farnborough, Hampshire, United Kingdom BMW Group Full time
Role Overview

We are seeking highly motivated and enthusiastic individuals to join our Marketing Communications team as Marketing Communications Interns. This 13-month internship provides a unique opportunity to gain hands-on experience in a dynamic and fast-paced environment.

Responsibilities
  1. Brand Communications: Support the end-to-end delivery of national and local retailer brand and launch campaigns, briefing and liaising with creative and media agencies, managing timelines, ensuring internal communication of activity, and contributing to budget monitoring and campaign reporting.
  2. Retail Marketing: Work in a team that provides BMW UK and Irish Retail network with adaptable and tailored marketing assets, campaigns, and platforms to target prospective and existing customers, supporting delivery and management of digital assets, tools, and platforms, with active communication directly with our retail network.
  3. Social Media: Support the national day-to-day social media asset planning and publishing across all social platforms, working closely on key social media campaigns, including model launches and events, and delivering post-campaign reporting, as well as working closely on influencer and product placement activations.
  4. Customer Relationship Marketing: Manage the email communications at each stage of the customer purchase journey, delivering various 'always-on' lead generation programmes across social media, digital display, search, and affiliate channels, as well as orchestrating the delivery of our loyalty programmes direct to our customers.
Requirements
  • A 2nd year University undergraduate currently studying any related degree subject and on track to achieve at least a 2:1 classification.
  • Experienced user of Microsoft Office software including Excel, Word, PowerPoint, and Outlook.
  • Strong relationship building skills as well as exceptional communication skills, both written and verbal.
  • Confident, with a thirst for learning, an eye for detail, and a creative flair.
  • Good organisational and time management skills, coupled with the ability to prioritise activities.
  • Ability to work at both a detailed and high level, under pressure and multi-task.
  • Willing to take on responsibility, think ahead, and show initiative.
  • Demonstrate knowledge and a passion for BMW products and services, with a keen interest in the automotive industry.
What We Offer
  • A competitive annual salary of £23,700, with 27 days holiday per annum (pro rata to your 13-month contract) and an attractive pension scheme.
  • Rewarding work-life balance – contracted working hours are 37.5 hours a week, Monday to Friday.
  • Exciting additional benefits – including access to comprehensive training and professional support, personal on-site services, and subsidised restaurants, plus our Advantages scheme for a range of everyday offers and discounts including the local gym membership.
How to Apply

Please specify your interest in one or more of the six Marketing Communications Intern roles identified above. All applications will include an online test, a subsequent video interview, and shortlisted candidates will be invited to attend an assessment centre day at Summit One, Farnborough.



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