Digital Channels Director

2 months ago


Slough, Slough, United Kingdom Reckitt Full time
About the Role

We are seeking a highly skilled Digital Channels Director to lead our global digital communications strategy. As a key member of our Corporate Affairs and Sustainability organization, you will be responsible for developing and executing a comprehensive digital strategy that aligns with our corporate communications priorities.

Key Responsibilities
  • Define and execute the digital strategy for corporate channels, including the development of audience groups and associated content strategies.
  • Establish an effective content model and principles for corporate-owned digital channels globally and locally.
  • Contribute to the Corporate Affairs Editorial Board to ensure prioritization and impact of all communications to employees and to provide a regular stream of stories aligned to the global narrative.
  • Advise on reactive communications, including the creation and deployment of tactics to mitigate risk, particularly on social media.
  • Build digital communications capability of senior leaders in partnership with the Communications Business Partners to leverage their personal digital profiles.
  • Partner with External Affairs on key messaging and external opportunities that can be leveraged across corporate digital channels.
  • Partner with Talent Acquisition to align the approach across social and web to meet respective objectives.
  • Build an effective partnership with IT&D to ensure the infrastructure to support our digital channels is robust and evolves to meet our needs.
  • Develop a high-performing digital communications team with clear objectives, capabilities, and development plans.
Requirements
  • Circa 10+ years of digital communications experience.
  • Strategic communications planning and execution.
  • External and internal channel optimization and content development.
  • Social media management and activation.
  • Content marketing and development, including SEO and SEM.
  • Stakeholder engagement, particularly with senior leaders in a business.
  • Strong business acumen and experience operating within a leadership team outside core area of expertise.
  • Measurement and analytics.
  • Web development and build.
What We Offer

We recognize that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.

All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.



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