Brand Strategy Manager

4 days ago


Bracknell, Bracknell Forest, United Kingdom Consult Full time

About the Role:

Consult is seeking a dynamic and creative Brand Strategy Manager to support the development and execution of brand strategies to increase market share and brand awareness. The ideal candidate will be responsible for collaborating with cross-functional teams, including product development, sales, and external agencies, to ensure brand consistency and drive growth.

  • Assist in the development and implementation of brand strategies and marketing plans to achieve business objectives.
  • Monitor market trends, research consumer markets, and analyze competitive activities to inform brand decisions.
  • Support the creation and execution of marketing campaigns across various channels (digital, print, etc.) to reach target audiences.
  • Collaborate with the product development team to ensure products align with brand identity and meet customer needs.
  • Manage day-to-day operations related to brand management, including budget tracking, campaign performance, and agency coordination.
  • Analyze brand performance metrics and provide insights to improve brand positioning and market presence.
  • Coordinate with sales teams to align marketing strategies with sales goals and drive revenue growth.
  • Ensure brand consistency across all marketing and communication materials to maintain a strong brand image.

About You:

  • Strong analytical skills and proficiency in using data to drive decision-making and inform business strategies.
  • Creative thinking with a passion for branding and marketing to develop innovative solutions.
  • Ability to manage multiple projects and work in a fast-paced environment with tight deadlines.

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