Branded Product Marketing Strategist
1 day ago
At Mamas & Papas group, we are looking for a skilled Branded Product Marketing Strategist to join our team. As a key member of our marketing department, you will play a crucial role in developing and implementing effective marketing strategies for our branded products.
The successful candidate will have a strong understanding of marketing principles and practices, as well as excellent communication and project management skills. They will be able to work closely with our product partners to develop annual joint marketing plans (JMPs) that deliver their brand and product messages effectively.
Key responsibilities of the role include:
- Developing and implementing multi-channel launch campaigns for new products
- Creating and implementing in-store point-of-sale (POS) materials
- Working with the product buyers to ensure commercial viability of branded activity
- Managing the delivery of marketing campaigns, including briefing teams and managing approvals
We offer a competitive salary of £45,000 - £55,000 per annum, depending on experience, plus a range of benefits including 33 days' holiday, buy and sell holiday schemes, and employer pension contribution.
This is an exciting opportunity to join a dynamic company that is passionate about helping parents become the best they can be. If you are a motivated and creative marketer with a passion for branding and marketing, we would love to hear from you.
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Digital Marketing Strategist
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