Content Strategist

1 month ago


London, Greater London, United Kingdom The Athletic Full time

About the Role

The Athletic is seeking a skilled Content Strategist to join our team. As a key member of our content team, you will be responsible for developing and executing a content programming and distribution strategy that showcases our unique voice and perspective. This role requires a passion for sports, a keen eye for detail, and the ability to think critically about metrics and analytics.

Responsibilities

  • Develop and execute a content programming and distribution strategy that aligns with our brand voice and perspective.
  • Curate and distribute high-quality content across various channels, including our website, social media, and email newsletters.
  • Work closely with our editorial team to identify and develop engaging content that resonates with our audience.
  • Monitor and analyze metrics to inform content decisions and optimize our content strategy.
  • Collaborate with our marketing and design teams to ensure a cohesive brand voice and visual identity.

Requirements

  • 1-3 years of experience in content strategy, digital marketing, or a related field.
  • Strong knowledge of sports media and the ability to think critically about metrics and analytics.
  • Excellent communication and project management skills.
  • Ability to work independently and as part of a team.

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