Commercial Strategy Director

1 month ago


Surrey, United Kingdom Colgate-Palmolive Full time
Job Title: Commercial Strategy Manager

Join Colgate-Palmolive as a Commercial Strategy Manager and take on a challenging role that will drive business growth and success in the UK and Ireland market.

About the Role:

This is a key position within our commercial team, responsible for developing and executing long-term category and retail environment strategies that drive business growth and profitability.

Key Responsibilities:
  • Develop and implement category and retail environment strategies that align with business objectives and drive growth.
  • Lead the development of Go To Market Commercial plans (5Ps) by environment and by customer, which achieve Colgate-Palmolive commercial objectives and incorporate brand strategies, shopper insight, and retail environment knowledge.
  • Develop insight-based category visions for Colgate-Palmolive and shopper solutions that can be tailored and implemented by retail environment and customer.
  • Co-lead the development and implementation of a long-term vision for all our categories, which drive annual commercial plans, innovation sell-ins, shopper initiatives, and external customer selling strategies.
  • Develop an insight-based strategy for the categories as part of a plan that identifies growth opportunities.
  • Co-Lead with Consumer Experience the identification and development of future portfolio requirements, including pricing, promotional strategy, and own the successful execution across REs/customers.
  • Lead the development of a proactive, competitive, and flexible annual commercial plan that sets out strategies and tactics by 5P, which achieve annual goals and work with CDTs to develop appropriate exceptions.
  • Proactively own the monthly commercial process for your portfolio, including business analytics, gap identification, and corrective action.
  • Perform a leadership role in the creation of our Budget and LE communication/business reviews to Division.
  • Lead and deliver return on investment promotional analysis of all category and RE activity to ensure the most efficient promotion programme is delivered with outputs and recommendations shared across the commercial group and embedded into the rolling commercial plan.
  • Define our communication and execution strategy, including all pricing and promotional strategy for our NPD and big hits, in conjunction with the Business Analytics Manager.
  • Take on leadership for ad-hoc critical initiatives, task-forces, and projects as required.
  • Act as a company steward and set the example to the team for strategic development, proactivity, and commercial expertise.
What You Will Do:
  • Co-lead the development and implementation of a long-term vision for all our categories, which drive annual commercial plans, innovation sell-ins, shopper initiatives, and external customer selling strategies.
  • Develop an insight-based strategy for the categories as part of a plan that identifies growth opportunities.
  • Co-Lead with Consumer Experience the identification and development of future portfolio requirements, including pricing, promotional strategy, and own the successful execution across REs/customers.
  • Lead the development of a proactive, competitive, and flexible annual commercial plan that sets out strategies and tactics by 5P, which achieve annual goals and work with CDTs to develop appropriate exceptions.
  • Proactively own the monthly commercial process for your portfolio, including business analytics, gap identification, and corrective action.
  • Perform a leadership role in the creation of our Budget and LE communication/business reviews to Division.
  • Lead and deliver return on investment promotional analysis of all category and RE activity to ensure the most efficient promotion programme is delivered with outputs and recommendations shared across the commercial group and embedded into the rolling commercial plan.
  • Define our communication and execution strategy, including all pricing and promotional strategy for our NPD and big hits, in conjunction with the Business Analytics Manager.
  • Take on leadership for ad-hoc critical initiatives, task-forces, and projects as required.
  • Act as a company steward and set the example to the team for strategic development, proactivity, and commercial expertise.
Key Opportunities:
  • Lead multiple priorities in a very dynamic retail environment and provide clear strategic direction and plans.
  • Be one-step ahead of our competitors and ensure that our commercial strategies and plans for the portfolio deliver consistent value sales, market share, ASP, and margin growth.
  • Influence senior management and customers to enable us to implement an UK-centric strategy that delivers Colgate-Palmolive and customer goals.
About You:
  • Strong, visible, and respected leader within the commercial team with the knowledge and credibility to lead and influence commercial strategy and implementation, and find commonality across diverse category, RE, and customers' perspectives.
  • Critical thinker and proactive and highly commercial individual able to identify new solutions and drive these through from identification to RE/customer implementation.
  • Leverage data and identify insights and trends and to develop strategic recommendations for action.
  • Confident manager, who is able to lead, train, empower, and develop those around them.
  • Strong communicator across all organisational levels and a team player.

Join our team and take on this exciting opportunity to drive business growth and success in the UK and Ireland market.



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