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Senior Marketing Manager
2 months ago
Diamond Search Recruitment is delighted to be representing our client, a dynamic and growing organisation in the leisure industry, who are seeking a Senior Marketing Executive to join their team.
This is a permanent opportunity with offices based in Tunbridge Wells, Kent, offering a hybrid working arrangement with a requirement of working 3 days a week onsite.
Key Responsibilities- Develop and execute a 12-month marketing plan, working closely with the wider teams across the business to ensure successful delivery.
- Increase brand awareness and generate new leads through various marketing channels, including traditional and digital methods.
- Work closely with the product and sales teams to deliver direct marketing to existing clients through the customer lifecycle plan.
- Deliver campaigns to re-engage with existing clients and ensure regular engagement with the database by segmenting data, tracking trends, and delivering targeted campaigns.
- Champion content on the website and other channels by co-creating and delivering a content plan, including improving existing pages and creating new content.
- Create brochures and sales collateral to attract new clients and engage with the existing client list.
- Develop a strategy to gather and publish customer reviews on the website and other platforms.
- Oversee and deliver monthly reports on enquiry and booking data.
- Organise and project manage any marketing events.
- Creating and delivering a target-driven marketing plan.
- Being a Brand Ambassador.
- Excellent creative writing skills.
- Commercial awareness.
- Project management skills.
- Budget management.
- Analytical skills.
- Keen eye for design.
- Image selection, re-sizing, and uploading.
- CMS WordPress/Joomla.
The successful Senior Marketing Executive will be rewarded with a salary of £34-37,000, pro-rata, depending on experience, plus excellent company benefits.