Senior Brand Manager
4 days ago
We are seeking a highly experienced Senior Brand Manager to join our team at The Oval Partnership. This role offers an exciting opportunity to play a key part in shaping the success of some best-in-class drinks brands in the UK market.
About the RoleThis is a senior position responsible for overseeing a diverse portfolio of premium drinks across multiple categories. Effective communication with brand owners, strategic brand development, and efficient budget management are central to this role.
Key Responsibilities- Brand Strategy: Develop and execute comprehensive brand strategies for assigned portfolio brands, aligning with company objectives and market trends.
- Brand Development: Drive brand growth through innovative marketing initiatives, product launches, and consumer engagement activities.
- Budget Management: Manage budgets of varying sizes effectively, tracking expenditures and ensuring optimal return on investment for brand activations.
- Market Analysis: Conduct thorough market analysis and competitive research to identify growth opportunities and stay ahead of industry trends.
- Cross-Functional Collaboration: Collaborate with internal teams such as sales teams, trade marketing, brand owners, and others to ensure seamless execution of brand initiatives.
- Performance Tracking: Monitor brand performance metrics, analyze results, and adapt strategies as necessary to meet or exceed targets.
To be considered for this role, you will need:
- A Bachelor's degree in Marketing, Business Administration, or a related field. An MBA is a plus.
- A minimum of 5 years of experience in brand management within the spirits or beverage industry, with a proven track record of success.
- Strategic thinking skills, with a creative mindset and the ability to generate innovative marketing ideas.
- Strong analytical skills, with the ability to interpret data and insights to drive decision-making.
- Proven ability to manage budgets and deliver measurable ROI on marketing investments.
We offer a competitive salary of £60,000 - £80,000 per annum, depending on experience, and a range of benefits including a pension scheme, life assurance, and annual leave entitlement. If you are a motivated and experienced Senior Brand Manager looking for a new challenge, please apply now.
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